Lea Bou Samra
Available

Lea Bou Samra

Master in Visual and Digital Media - IE Busines SchoolLondon, United Kingdom
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Lea Bou Samra
Available

Lea Bou Samra

Master in Visual and Digital Media - IE Busines SchoolLondon, United Kingdom
About me
I'm a french-german student currently finishing my Master in Visual and Digital Media at IE Business School in Madrid where I continued my passion for photography and graphic design. I want to combine my experience in International Business Management with my master knowledge about design and creativity to pursue my career in Graphic design. You can also find my work on Behance: https://www.behance.net/leabousamrf7de For more photographic project you can check out my website.
Projects
  • How To Drink Cocktails Like A Movie Star
    How To Drink Cocktails Like A Movie Star
  • Chupa Chups Branded Content Video Production
    Chupa Chups Branded Content Video ProductionProject with Team D at IE Business School in the Master in Visual and Digital Media (2017) Branded content creation for Chupa Chups Concept: Challenges every two weeks given by chupa chups to bring back the child in you. Chupa Chups is for everyone: kids and adults. Participants film themselves doing the challenge and send it to Chupa Chups to share their fun and creative side.
  • Clavel Records
    Clavel RecordsClavel Records Creation of a music record label Mission: Fight for underrepresented women in the music industry in the Spanish market IE Business School Project - Master in Visual and Digital Media 2017 Team I
  • Be to Become
    Be to BecomeThe Idea behind the shot: The left side represents the BE The right side represents the BECOME Concept: Just that she was herself on the left, and came into her own, and became worldly wise on the right, while staying true to who she always was. The concept developed by Team C, Production & Revisions developed by Team D. IE University - MVDM 2016/17 Professor: Brian Hallet - http://www.brianhallett.com/
  • Alice in Wonderland (Tim Burton)
    Alice in Wonderland (Tim Burton)
  • Pollen App - Interaction Design
    Pollen App - Interaction DesignPollergy can be used wherever you go. First, the user can settle his personal data through the human icon down on the left. This enables him to put specific data about his allergy issues, if he is taken medicine or not, but also to have a follow up on his allergies. This means that he can say there how he feels at which period of the year, to know better when the allergies are really bad. Furthermore, the user starts by typing in his location on the top of the screen. This enables to update the data on the pollen count, as well as on the weather, depending on where you are. So, after choosing the city, the data on the screen will be updated. The user will have access to the current weather (temperature, wind data, and humidity data). By clicking on the arrow on the right, he can look at the predictions for the next days (regarding the weather data, and the pollen count). Underneath the weather, the user can look at the level of pollen count on a level from 0 to 4. The pollen count is shown for the main pollen allergic factors: birch, oak, grass, and Ragweed. The first icon with the cross stands for the medical advice the app can give. The second house icon explains house remedies and gives advices the user can follow to prevent allergic reactions. Finally, the app also gives access to emergency call numbers (which is represented by the red phone icon).
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Work history
    Consulting Project
     - Madrid, SpainFreelance
    - Analyzed of the current situation of tourism in Spain and its economic aspect - Benchmarked of the main competition and their social media - Evaluated the current company situation: their mission, their brand promise, what they provide, the brand values, SWOT analysis - Analyzed of their logo, their website, and their social media - Suggested improvements: development of a new logo as well as a new prototype website through Adobe Muse - Created a social media calendar - Developed three infographics to explain Planet Yourope in a more attractive way for companies that would like to work with them - Scriptwriting for the promotional video of Madrid
    Web Project Manager Assistant, beauty department
     - Paris, FranceInternship
    - Crunched, analyzed and synthesized competitive intelligence to identify the needs for the new website tab - Defined business requirements for the project and created models for the new website’s structure and layout in collaboration with the artistic director and the IT department - Hosted meetings with internal teams to track progress and follow key deadlines - Hosted meetings with key suppliers (for instance, l’Oréal Paris, Bourjois) to discuss the website layout and identify which key products should be featured - Managed part of the products on the existing website
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Skills
  • Adobe Illustrator/photoshop/indesign
  • Team Worker
  • Logo/website Design
  • Photography
  • Advertisement Branding
  • Adobe Lightroom
  • Abode Premiere
  • Infographics
  • Digital Marketing
  • Css Html
Education
    Masters in Visual and Digital Media
    Madrid, Spain
    Main courses: Graphic design, Photography & Videography, Scriptwriting, Digital marketing, Branded content, User-centered design, Infographics, Branding, Social Media and Community Management, Interaction design.
    Bachelor in Internation Business Administration, Double degree (French-German)
     - Reims, France
    I did a double degree in Business in French and German which enabled me to study in two different countries and in two different languages. I started my two first years in Germany, Reutlingen and then finished my two last years in France, Reims.