Leanne Tiley

Leanne Tiley

Digital CRM Marketing AssistantCanvey Island, United Kingdom
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Matt Willey
Jamie Brunskill
Nicola Gastaldi
Leanne Tiley

Leanne Tiley

Digital CRM Marketing AssistantCanvey Island, United Kingdom
About me
I am organised, focused and dedicated. I love working on creative projects and would love to implement this in my future job role. I am interested in creative direction, styling, photography, marketing and visual merchandising.
Projects
  • Liberty Christmas window 2015
    Liberty Christmas window 2015This project was created during the last year of my degree. During this year I studied Liberty as a brand, their target market and style. I then created a visual window display that embodied the Liberty brand, Christmas with a quirky twist.
  • Trend forecasting/ styling Menswear
    Trend forecasting/ styling MenswearThis project was based on a pervious project focused on deadpan photography. I wanted to use the photos that I created and update them to show my trend and forecasting skills. The 4 pages show different men sear trends all featuring a deadpan photograph.
Work history
    Digital Marketing Assistant CRM
    Digital marketing assistant specialising in email and Customer Relationship Management Responsible for- • Daily runnings of email- planning and writing briefs, directing designers and working together to create a story for each email. • Ensuring that all activity is customer focused. Implement new initiatives from plan, proposal to delivery and review. • Managing processes and develop proposition of the Topshop card. Including management and delivery of seasonal and monthly marketing collateral (including customer communications). • Managing multiple projects and prioritising daily tasks. • Supporting business goals and driving effective CRM decision-making, delivering insight and reporting. • Working with wider digital and marketing teams to implement commercially viable and customer centric activity. • Analysis of activity performance as well as ad-hoc reporting – weekly and monthly CRM reporting (email, database).
    Digital Marketing & Social Media Assistant
     - 
    • Mailchimp- Creating and scheduling weekly newsletters, proof reading and creating content copy. • Creating marketing campaigns- creating discount and new collection campaigns to the brief of Alice’s Pig to completion. • Shopify- continuously monitoring stock inventory, visually merchandising the product on the website and creating invoices for wholesale orders. • Graphic content creation- Web banners, product adverts, sales images and promotional imagery matching the Alice’s Pig brand image. • Scheduling- ensuring that all posts, newsletters and events go out on time using Buffer and creating my own weekly plan. • Team-work- working closely with the CEO of Alice’s pig as well as Web developer in a professional and personal manner to ensure the highest quality work is produced. • Communication- marketing communication between suppliers, customers, and warehouses. • Copywriting- my keen eye for detail and strong literacy skills enable me to check all product, blog and website copy • Website responsibilities- visual merchandising for product and constant renewing of graphics and product content.
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Skills
  • Fashion
  • Marketing PR
  • Art Direction
  • Lifestyle
  • Illustrator
  • Indesign
  • Photoshop
  • Word
Education
    Fashion Communication Marketing
     - 
    Fashion Communication & marketing
    Art and Design Foundation Diploma
     - 
    Art and design Foundation Diploma
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