Do you really want to delete project Photography?
Do you really want to hide project Photography?
Do you really want to unhide project Photography?
Do you really want to delete project Graphic Design?
Do you really want to hide project Graphic Design?
Do you really want to unhide project Graphic Design?
An innovative, highly creative and inspirational Design Manager with experience gained within a fiercely competitive environment. Confidently taking campaign directives from original concept to delivery whilst capturing brand values, ethos and culture in line with marketing requirements to create a measurable improvement in sales. Excellent interpersonal, communication and leadership skills used to initiate and foster productive and energised relationships to board level.
I work with a small pool of clients on a long term basis - supplying design management services.
Teaching post-16 learners the fundamentals of graphic design through workshops, seminars and theory based learning.
Designing a winter campaign for fashion retailer Pysche & Style Lab. Developing visual responses across digital and print platforms to promote seasonal fashion and style trends.
An umbrella cooperation consisting of 6 clinics in total throughout the North East including a high street optician, a designer eye wear/eye clinic, and a home visits organisation, delivering outreach health services to the elderly and house bound. • Reporting to the Directors and accountable as the creative and marketing lead for the Concept Group including providing inspirational leadership and training to a team of promoters and brand ambassadors • Create, develop and propose design campaigns from original concept to delivery including pitching concept to senior management. Also work with new campaign directives to deliver against company vision • Manage marketing materials within print and digital, designing and adapting all artwork and liaising with production companies • Utilise a broad spectrum of advertising platforms, from public transport advertising to 3rd party digital advertising • Oversee brand management, leading on creative content to ensure rigorous brand adherence in line with company branding policy, ultimately safeguarding all company visuals to deliver optimal client impact • Design and liaise with the company web coder regarding digital design, making necessary alterations to the company website • Collect and analyse market data utilising online digital data and clinic records, and put in place targeted marketing strategies to drive strong performance against KPIs • Installation of all POS (point of sale) and styling window displays for all North East clinics as required • Provide inspirational leader for fashion shoots, from casting the model to post production using programs such as Adobe Photoshop, Adobe InDesign and Adobe Illustrator • Complete all graphic design requirements including business stationary, promotional cards and name badges • Sole accountability for the management and training of an Apprentice, ensuring a suitable workload to cover key areas of experience including marketing strategies, design principles, and overseeing work on campaign visuals • Co-manage marketing budget of £30,000, ensuring adherence to agreed budget and working in a cost efficient way to generate savings against budget were possible • Reviewed existing marketing strategies upon joining the business, introducing a consistent visual flow through improved brand adherence, optimising use social media tools and introducing POS marketing tools
• Reported to the Curriculum Leader and accountable for the delivery of a variety subjects including Art & Design, Graphic Design, Creative Media Production, Fashion Marketing and Fashion Illustration • Facilitated the learning and progression of a total of 100 students on a group and one to one tuition basis • Designed all projects to meet the exacting standards of the Edexcel unit requirements • Ensured promotion of inclusivity through careful design of all lessons underpinned by offering extra support to students with learning difficulties • Led creative digital, drawing, painting and 3D modelling workshops and organised class field trips to local and regional art galleries and radio stations for creative media production groups • Conducted interviews with parents both formally and informally to discuss and assess student progress • Actively participated in all standardisation marking sessions along with colleagues, and attended monthly teacher training events to maintain continual professional development
• Worked for the University of Sunderland Students Union as lead on editorial and creative content for the North East based publication distributed to several partner colleges, including a London campus • Member of the executive committee, pitching concepts and delivering through to execution. Acted as ambassador of the brand, attending regular events with a team of writers • Maintained the fresh and diverse presentation of the publication through use of original artwork to create a visually unique appearance due to its deconstructive design quality • Accountable for all graphic design from digital to print, and acted as lead on fashion shoots and all post production work • Led a team of writers and photographers in producing quality editorials • Developed marketing strategies to build on readership resulting in an increased online following • Collected and analysed all marketing data to track brand success
Post-16 teacher training for the life long learning sector.
Fashion graphic design based subject, underpined by graphic communication, campaign development and design theory.