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Lena Hung

Online marketing executive

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  • LevelJunior
  • LocationUnited Kingdom
  • AvailabilityLocked Pro Plan feature
  • ProfessionsEntry Level Marketing - Account Executive - Online Marketing Executive

Projects

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Skills

  • Keynote Powerpoint
  • Abobe Illustrator
  • Photoshop
  • Imovie
  • Adobe Dreamweaver
  • ERP

Work history

2016

Online Marketing Executive

Moneyweekly Finance Magazine

Dec 2016 - Dec 2016
  • Taiwan
  • Full Time
  • •Gathered and analysed over 50 local and international financial web page news per day • Managed column ‘investment 101’ by using lively anecdotes to define highly intricate financial terms • Co-ordinated magazine‘s social media platforms such as Facebook fanpage and Line@ application - Translated and reviewed critical financial news from Bloomberg, The Economist, Business Insider - Boosted 5977 users on Facebook fanpage in May which doubled the monthly average increase - Observed and Analysed the users behaviour by Google Analytics

2016

Stylist

Jo Malone London

Oct 2016 - Dec 2016
  • Manchester, United Kingdom
  • Internship
  • • Trained by English entirely during training sessions and engaged the preparations of visual merchandising before Christmas sale • Contributed average sales performance at least 30% of total sales figures (around £2300) • Necessitated bilingual skills and provided different languages services as being the only Asian stylist • Expressed empathy and understanding. Met customers needs with combining our product into customers’ lifestyle

2015

Junior Project Management

MUJI Flagship store

Sep 2015 - Nov 2015
  • New York, United States
  • Internship
  • • Developed new suppliers within two months and negotiated the product price. Successfully reduced $1.5 in each unit, which is decreased around 40% from the original cost. In order to rise the product competitveness in the market • Visited at least 3 gardener suppliers in the suburb of New York and verbally translated the meeting to my Japanese supervisor • Launched the plants product successfully in the flagship store on fifth Ave. of New York

2014

Sales Account Executive

AVEDA

Dec 2014 - Dec 2014
  • Taiwan
  • Full Time
  • • Met and surpassed sales target monthly. Achieved NTD $400,000 (around £8,000) in a single month individually during a promotional season • Dealt with customer complaints promptly, developed solutions and made appropriate recommendations to the management • Enhanced and maintained the brand standards on visual merchandising, product display and the store cleanness environment • Supported and helped other colleagues when needed

2013

Junior Product Management

Brightpower Auto Glass Ltd.,

Dec 2010 - Dec 2013
  • China
  • Internship
  • • Developed both new suppliers and customers via Alibaba B2B platform. Closed at least two deals within a month. • Trained by maintaining the security of stock, establishing new products’ barcode, the proficient use of ERP system, organising inventory cycle time • Guided clients from Thailand, Brunei, America, Delhi, Sudan and Tunisia showcasing the factory and products. Verbally translated the meeting between my supervisor and clients.

Education

2016

MSc International Business (2:1)

University of Manchester

Sep 2015 - Dec 2016
  • Manchester, United Kingdom
  • Master dissertation field : “An Exploratory Study of Online Visual Merchandising for Fashion Retailers” The aim of the research is an analysis of various dimensions of online visual merchandising with an in-depth exploration through specific online fashion retailers in the UK market in order to develop an objective framework for comparisons. Key modules inlcuded: • International Fashion Retailing • Retailing Marketing • Multi-channel Merchandising • Fabric Structure

2015

BA(Hons) First Class Business Administration

Fu Jen Catholic University

Sep 2011 - Jun 2015
  • Taiwan
  • BA Business Administration - Major degree BA Textile Fashion Marketing - Minor degree Key modules included: • Marketing Management • Logistics and Supply Chain Management • Financial Management • Social Innovation and Entrepreneurship Management • Fashion Buying • Strategic Fashion Brand Management