I am an inquisitive and strategic thinker who enjoys solving problems creatively.
Assisting senior planners with strategic output for clients across TV, digital, social and OOH platforms Trend research and analysis Building consumer narratives for creative briefs Research for pitches and proposals
Researching subjects for programs in development Tracking down and reaching out to potential interviewees Preparing press releases for productions
Researching and drafting briefs for program producers for upcoming features, including those involving guest editors over the Christmas period Making contact with relevant parties regarding involvement in features
Helping brands to better understand and connect with their audiences Distilling qualitative and quantitative consumer research and insights into creative briefs Researching and writing on consumer trends and behaviour Writing marketing and website copy for clients, as well as blog creation and editing
Helping co-ordinate promotional campaigns and assisting with the distribution of promotional materials across a variety of platforms, including social and digital media for renowned independent record label