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LONDON, UK TEMPORARY PLACEMENT
LONDON, UK TEMPORARY PLACEMENT AT CHRISTOPHER KANE & BALENCIAGA
TORONTO, CANADA Relevant brands: Baracuta, Barbour, Ben Sherman, Billabong, Diesel, Fred Perry, Hugo Boss, Lacoste, Levis, Moncler, Moose Knuckles, Parajumpers, Polo Ralph Lauren, Quiksilver, Scotch & Soda, Stussy, Todd Snyder for Champion, Volcom, Vans, Vilebrequin www.sportinglife.ca • Promoted to Buyer in January 2015 (Associate Buyer in 2014, and hired as Assistant Buyer in 2013) • Oversaw four departments: Men’s Casualwear, Snowboardwear, Swimwear & Casual Accessories Buying: • Creation of seasonal department strategies guaranteeing optimal inventory investment and increased merchandise flow. Consistent growth between all departments and reduction of overall ending inventory, resulting in the following increases versus last year: 53% in casualwear, 35% in snowboardwear, 28% in casual accessories and 3% in swimwear • Total departmental retail sales increase of 42% versus last fiscal year, representing 20% of the overall fashion business and a total of $15.4 million in retail sales • Calculated risks taken in order to maximise profits, including searching for margin building opportunities prior to marketed holiday sales. AW14 initiative taken working alongside Buyer Director to grow casual Outerwear sales with in-season Outerwear re-cut, resulting in 100% retail sales increase and receipt of entire fiscal year-end bonus • Regulated delivery flow ensuring arrival of product and exclusivity in a fast paced and reactive environment, ending in profitable back to school, Father’s Day, Christmas, Boxing Day and bank holiday marketing initiatives (including assistance with ad listings, e-blasts, website promotion and co-op ads) • Travelled to Denver, Colorado for Snowsports Industries America and New York City for menswear trade shows, researching prospective brands within the casual, snowboard and accessory departments • Frequent communication with suppliers and senior staff from a total of seven stores receiving customer and staff feedback, identifying opportunities for improvement of sales and quick reaction on trends • Proven track record of supplier relationship building and negotiation skills Merchandising: • Inventory maintenance of up to 70 brands/SKU count up to 40 styles within each (2500 SKUs/turnover 2x per year) • Maximum gross margin and profit contribution by application of timely markdowns, controlled payment terms, negotiated booking discounts, and markdown dollar negotiation pre and post season. Implementation of the highest starting margin of 63 points for the Fred Perry polo in comparison to all volume polos bought within menswear, resulting in a 200% sales increase • Created and commented on various planning reporting including monthly Open to Buy, in-season trend reports and department plan budgets • Supervision and training of junior buying staff and interns
TORONTO, CANADA • Responsible for achieving store sales targets and delivering excellent customer service • Created, managed and submitted purchase orders to vendors, including order entry into SmartVendor • Inventory management by production and reading of sales reports, providing up-to-date information with profit-oriented suggestions for buyer on a daily, weekly and monthly basis • Tracked and monitored all incoming and outgoing shipments • Travelled to New York City, attending various trade shows and buying appointments in order to select the forthcoming season’s collections whilst discovering potential vendors • Sourced suppliers of prospective brands from Europe and North America, reflective of the store’s advanced contemporary target market • Liaised with shop personnel and brand account representatives on all potential profit growth opportunities, ensuring the right product supply met in-store and online demand • Organised product knowledge sessions with vendors to introduce collections to staff
Humber College. Fashion Catwalk Show featuring Todd Lynn), PR Manager
Humber College. 2009 through 2011