I am a bi-lingual Spanish/English digital marketer and translation professional with in-depth knowledge of the travel and tourism sector and experience in a range of fast-moving, culturally-diverse environments.
have an in-depth understanding of the nuances of both languages and an ability to shape, monitor and maintain third party voices. This is underpinned by strong problem-solving, project management, negotiation and communication skills.
Specialist in designing comprehensive marketing plans across a variety of modern digital channels -social, search, email, and paid advertising with outstanding WordPress, photography, photo editing and SEO skills. I have demonstrated excellent people management, collaborative, mentoring and performance management skills and an ability to engage and influence stakeholders and third parties at all levels.
Specialities: Digital Marketing Campaigns, Content Creation, Localisation, Blogging
Work history
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Digital Marketer and Content CreatorAlegra Designs
London, United KingdomFreelance
-Designing and execution of a marketing plan focused on several social channels, applying the objective-first marketing framework to developing a campaign strategy
-Structure and segment ad campaigns, target customer groups, and analyze performance on social channels. Choose KPIs that correspond to marketing objectives
-Content creation for medial channels
-Copywriting and brand tone definition
Communications SpecialistBooking.com
- London, United KingdomFull Time
-Work on website available in 43 languages offering 121k destinations and 1.5m+ properties in 100+ countries
-Prepare content required for internal and external presentations and events
-Design and implement communication strategies for the London office to get it ready to work with upgraded technology and new internal procedures
-Write and edit the weekly internal newsletter
-Create and translate email content, destined for both the partners (hotels and hosts) and guests
-Provide support in English and Spanish to accommodation and guests with focus on Spanish/LatAm markets
-Assist partners to optimise use of platforms, clarifying technical doubts and giving commercial advice regarding the information published on the website
-Liaise with Amsterdam headquarters to work on charity translation projects
-Work alongside the Quality & Training Team to plan and deliver peer workshops covering topics from motivation to new product implementation
-Liaise between guests and hotels to process special requests, modifications and reservation cancellations
Skills
- French
- SEO
- Google Analytics
- Wordpress
- Content Translation
- Blog Content
- Fluent Spanish
- Photo Editing
- Social Media Management
Education
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BA (Hons) Modern Languages (English and French) (Cum Laude)Universidad de los Andes
- Merida, Mérida, Venezuela
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