Lindsay Jennings Marketing Specialist | The Dots
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Lindsay Jennings

Marketing SpecialistLondon, United Kingdom
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Lindsay Jennings

Marketing SpecialistLondon, United Kingdom
About me
I'm Lindsay, a creative marketing professional specialising in education, publishing and technology. I have over 4 years of excellent experience that spans the full marketing mix and an interest in brand management.
Projects
  • Textbook and Ebook Launch
    Delivered new product campaign from the flagship business and economics product portfolio
  • Email Marketing for Open Access Journals
    Developed high-quality campaigns for SAGE Publishing
  • Back to University
    Marketing a new app for medical students, with free content from Elsevier books and eBooks
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Work history
    M
    M
    Marketing ManagerMcGraw Hill
     - Warren St, Fitzrovia, London, UKFull Time
    Temporary contract on behalf of Inspired Selection, Publishing Recruitment • Developed lead generation and brand awareness campaigns; worked with internal teams to deliver campaigns via events, emails, social media and webinars for the flagship business and economics product portfolio • Worked in partnership with sales teams to develop marketing toolkit, and delivered product training to enable excellent engagement with our academic customers • Worked closely with portfolio managers on new product development and launches of print and digital products
    S
    S
    Marketing Communications Executive, Open AccessSAGE Publishing
     - Old St, Hoxton, London, UKFull Time
    Fixed Term Contract at SAGE Publishing • Developed high-quality campaigns for Open Access Journals • Wrote strong, fresh, and engaging copy for email campaigns • Worked closely with marketing managers to review and report on campaigns
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Skills
  • Marketing Campaigns
  • Marketing Collateral
  • Marketing Strategy
  • Marketing Branding
  • Social Media Management
  • Google Docs
  • Adobe Dreamweaver
  • Publishing
Education
    U
    U
    BA History (Hons)University of Exeter
     - Exeter, United Kingdom
    1st Year: Health and Medicine Since Antiquity The Gospels: Origins and Outlooks 2nd Year: Decolonisation and the Collapse of the British Empire Riches and Poverty: Capitalism in Britain 3rd Year Third-Year Dissertation
    T
    T
    A LevelsThe Henley College
     - Henley-on-Thames, United Kingdom
    History (A) English Literature (A) Business (B) Philosophy (C)
Awards
    W
    W
    Ways with Words Bursary AwardWays With Words
    Sponsored by the Daily Telegraph
    E
    E
    UK Government-Sponsored ProgrammeEast China Normal University
    The Study China programme included: • 40 hours of Chinese language tuition • Interactive culture classes and excursions • Visits to historic landmarks • Opportunities to meet, and live alongside, students from across the UK, EU, and China