I am a female creative leader with 25+ years experience in the industry. I am regular industry judge (D&AD, Webby’s, The Drum, Creative Circle and Creativepool to name a few) and have been named one of the top 30 Future Female Creative Leaders by Campaign Magazine and Creative Equals, as well as one of the 200 Women Redefining the Creative Industry and one of the 100 trailblazers redefining the creative industry by The Dots. (Good gosh, I hope that means I'm doing something right!) I am fanatic about helping businesses create customer-centric brands and empowering the next generation of creative leaders. I have a proven track record of creating and leading design teams that are empowered, dedicated and create high-performing, award-winning work.Locked Pro Plan feature
Brand guardian and leader of an award-winning team of 15 designers, photographers, artworkers, videographers, animators and freelancers across print, digital marketing, product launches, email, direct mail, events and social channels for both London and Boston offices. Establishing campaign thinking, connecting the team with customers and creating a legacy of future creative leaders.
Hands-on design and leadership for an in-house team of designers and UX specialists across Marketing, Product and Mobile (iOS & Android). Leading the company rebrand across all areas of the business to ensure consistency across all platforms, establishing a new product vision during a complete Music product redesign and introduction of new processes to ensure smoother transitioning of design work into development.
Working to push the boundaries of online and develop distinctly on-brand creative solutions across Channel 4, E4 and Film Four
Helped to build and run a creative team of 12 within an entertainment focused media agency with clients such as Channel 4, e4 and Hat Trick Productions. Launched e4.com in 2001, which received much media attention.
Design for a portfolio of clients in the entertainment, travel, media, fashion and consumer goods industries. Design of bluefly.com, one of the first online e-commerce fashion retailers as well as beauty.com, in conjunction with Kevyn Aucoin.
Print, packaging and brand development for clients such as Coca-Cola, Marvel Comics, Bacardi and Disney