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A highly motivated, ambitious and hard working digital marketing and music business professional with agency, start-up and freelance experience, a Master of Arts degree in Music Business Management and an extensive knowledge of popular music, digital and traditional marketing, social media, artist & event management and the live music industry. Excellent exposure to the entertainment industry in Germany and the UK and the various ways to promote artists, products and brands, including digital innovations and state of the art marketing strategies. Able to take responsibilities and work under high pressure and tight deadlines. Always going the extra mile to ensure the successful outcome of challenging projects. First-class problem-solving, analytical and organisational skills accompanied by flexibility, attention to detail and a positive can-do attitude. Natural and self-confident networker and communicator.Locked Pro Plan feature
Sofar Sounds curates secret, intimate musical performances in living rooms and other unusual spaces in over 350 cities around the world. We spotlight emerging artists by introducing them to connectors, tastemakers and new fans through a unique and intense concert experience that is then shared and streamed to music lovers across the globe via professional video recordings. We are passionate supporters of musicians and the magical nature of live performances.
Experienced freelancer in different fields of the music industry in Germany and UK (e.g. digital music marketing, artist & tour management, event management & production and digital consulting) and in the UK health food industry. ** Artist / Music company references: Tokio Myers (contemporary classical), WOWH (nu-soul / pop), Cassicus (indietronic / synth pop), INLEGEND (piano rock), Julien-K (indietronic), AudioDamn! (soul rock), Van Canto (a-cappella heavy metal), Yundi / Decca Records (classical), Nate Maingard (indie folk), The Local (artist management & booking company) and Odyssey Music Management (artist management company). ** Event work: - The Great Escape Festival 2014, Brighton (Convention rep assistant) - Camp Bestival & Wilderness Festival 2014, UK (Stage management assistant) - Maifeld Derby 2012/13, Mannheim / GER (Stagehand, runner) - Bon Jovi concert (May 2012), Mannheim (Press coordinator, VIP reception) - Future Music Camp 2011-13, Mannheim (Social media management, digital marketing, PR, speaker liaison) ** Food industry references: - Seakura Seaweed - HiLo London
Influence Digital is the new digital and social media marketing agency formed by the team from the award-winning social media agency, United, in partnership with Independent Talent Group and Outside Organisation. We help talent and brands harness the power of word of mouth. We produce exceptional creative work whilst delivering outstanding commercial results. The company's past and current clients include Pathé UK ('Suffragette', 'Florence Foster Jenkins', 'A United Kingdom' and Pedro Almodóvar films), Icon Film Distribution ('Miles Ahead' film), Entertainment One ('Everybody Wants Some!!!' film), Entertainment Films ('American Pastoral' and 'Bad Moms'), We Are FSTVL, Michael Flatley's Lord Of The Dance, Above & Beyond, OnBlackheath Festival, Thomas Cook, Ministry Of Sound, David Bowie, Faithless, Mercury Records, OneRepublic, Lisa Stansfield, Arcadia Group, Heathrow Airport, McArthurGlen Group, Jack Wills, Elite Models UK, Wilderness Festival, Annie Mac & many more. My tasks included: - Communicating with clients on a day to day basis - Managing social media channels as well as website and app content of high-profile clients from UK and US - Planning, budgeting and executing comprehensive digital marketing campaigns, often in collaboration with other partners and across different mediums - Creating content plans and campaign timelines - Advising and educating clients on their social media strategy - Planning and implementing paid advertising strategies on Facebook, Twitter, Instagram and Google / YouTube - Monitoring and analysing social activity through various tools - Producing regular performance reports and applying optimisation measures - Keeping up with the latest digital innovations - Putting together new business pitches and presentations - Supervising a team of account executives - Managing digital asset creation and briefings
American Studies, German Studies, Musicology, Business Administration
For the digital marketing / social campaign for "Suffragette" (Pathé Films).