Liv Rafferty

Senior Digital Content Executive

London, United Kingdom
Locked Pro Plan feature


About me

English Language graduate looking for a permanent role in communications. Experience in PR and Journalism and write articles in my spare time, mainly travel and culture pieces.


  • SEO
  • Video Content
  • Marketing Strategy
  • Copywriting
  • Social Media Marketing
  • Marketing
  • SEO Campaigns
  • SEO Optimisation
  • SEO Strategy
  • Content Strategies

Work history


Editorial Assistant

Barcelona Connect

Jan 2016 - Jun 2016
  • Barcelona, Spain
  • Internship
  • •Market research into upcoming and current events in the city to write previews of significant events for the website. •Sourcing and interviewing relevant people for online and print articles and negotiated advertising arrangements with clients on behalf of the magazine. •Oversaw the final edit of the magazine contributing ideas.


Editorial Assistant

Birmingham Wire

Jul 2015 - Sep 2015
  • Birmingham, United Kingdom
  • Freelance
  • •Market research into upcoming and current events in the city to write previews of significant events for the website and widely distributed magazine. •Created unique content for the website. Contributing articles to the underdeveloped ‘food and drink’ section


Freelance Journalist

tmrw magazine

Jun 2015 - Jun 2017
  • Freelance
  • • Pitch topics to the editors for weekly online articles and monthly print magazines. • Conducting market research for relevant, current content to write about. • Write to a brief which illustrates good research skills and the ability to work in both a structured and creative way.


PR Intern

McCann Birmingham

May 2015 - May 2015
  • Birmingham, United Kingdom
  • Internship
  • • Conducted market research into the market audience to help the launch a campaign for Touchwood shopping centre. • Independently created media lists to be used across the firm. • Wrote press releases for several sectors requiring a high standard of written communication. • Contacted journalists by phone regarding current press releases and noteworthy pieces requiring good verbal communication.


Media Assistant

TThe Guide Dog Association

Sep 2013 - Feb 2013
  • Nottingham, United Kingdom
  • Freelance
  • •Wrote press releases which were sent out to varies newspapers across the country. •Produced the monthly newsletter to be circulated within the branch, involved researching current content and required excellent communication skills. •Attended charity events as a brand representative.




The University of Birmingham

Sep 2013 - Jul 2017
  • Birmingham, United Kingdom
  • •2015/2016 specialism: Language and Society, Language and New Media. •Dissertation project on the role of hashtags on Twitter to create group identity. •Studied abroad at the University of Barcelona in 2014/2015.