Liz Young

Liz Young

Co. Founder / Creative Director House of FolkEdinburgh, United Kingdom
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Liz Young

Liz Young

Co. Founder / Creative Director House of FolkEdinburgh, United Kingdom
About me
A seasoned and progressive Co-Founder / Creative Director at House of Folk - an independent studio based in Edinburgh and working globally. I've worked for 18 years in the creative industry, specialising in branding, campaign, digital design and UX/UI environments for the likes of Universal Records, PUMA, Miler Running NYC and numerous SMEs to deliver enterprise-level creative solutions that suit their specific needs. My work has a natural lean towards the music, sports, architectural and lifestyle sectors, with a bias for clean, minimal and functional design that is intuitive in its use and conceptually sound in equal measure. An intrinsically curious collaborator, problem solver, and lover of tech; I come with a wealth of experience in grass roots branding, eCommerce, SaaS and digital design. I'm a personable, glass half full, real-talking thinker with ambitious ideas and a diverse skill set - I'm always open to grabbing coffee if you'd like to discuss a new project.
Projects
  • HOUSE OF FOLK
    HOUSE OF FOLKEmbedded in culture, ethics and purposeful design. Compelled to diversify the norm.
Work history
    House of Folk logo
    House of Folk logo
    Creative DirectorHouse of Folk
    Manchester, United KingdomFull Time
    We are House of—Folk, an interdisciplinary creative studio built to deliver innovative, memorable and strategic brand experiences. We are intentionally small—existing in the worlds of first class creative direction and detail driven design; combining the best of those worlds to bring an exciting perspective on growth. Our innovation is driven by curiosity; forming an intrinsic and cultural understanding of leading modern brands. We match that with critical thinking, where we unpick the models and methods of brands that have stood the test of time. Passionate about creating work that connects with people on all manner of levels, we aim to ignite discussion, emotion and interaction. That means having real, honest conversations on what will truly create positive pivotal moments for the clients we work with.
    T
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    Senior Art Director / Website DesignerToptal LLC
    Manchester, United KingdomFreelance
    Creative lead/art director on a wide variety of global digital projects, ranging from B2B web/UI/eCommerce design through to brand creation/director on leading lifestyle brands.
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Skills
  • Creative Direction
  • Digital Design
  • Web Design
  • Marketing
  • Advertising
  • Strategy
  • Branding Design
  • Branding Identity
  • Branding Experiential
  • UI Design
Education
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    M
    MA Design & Art DirectionManchester Metropolitan University
     - Manchester, United Kingdom
    Masters thesis interrogated the subjective nature of cross sensory experiences (synesthesia), and how the outcomes could be interpreted through the mediums of design & art direction, specifically photography and digital design.
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    (BA hons) Graphic DesignLancaster University
     - Lancaster, United Kingdom