Louise Boyd

Brand Manager/Producer

Level
Senior
Location
London, United Kingdom
Availability
Locked Pro Plan feature
Professions
-

Projects

Projects credited in

Side Hustles

About me

Experienced Brand Project Manager & Producer with 10 years experience working in the UK and Internationally across global brands lululemon, Apple and Red Bull. A connector and problem solver - bringing the right people together to make great work is what I love to do!

Locked Pro Plan feature

Skills

  • Production
  • Marketing
  • Brand Campaigns
  • Project Management
  • Youth Marketing
  • Yoga Teacher
  • Cultural Event

People I’ve worked with

Companies I’ve worked with

  • Wyatt-Clarke & Jones

    Wyatt-Clarke & Jones

    • Photography
  • Contiki

    Contiki

    • Non Creative Industries
  • Red Bull

    Red Bull

    • Retail
  • The Office Group

    The Office Group

    • Architecture

Work history

Currently

Aug 2020
  • Edinburgh, United Kingdom
  • Freelance
  • Lead producer on creative campaigns including a National Mental Health and Suicide Prevention campaign. Managing full 360 campaigns including TV, digital OOH site and social.

2020

Senior Creative Project Manager

The Office Group

Jun 2019 - Mar 2020
  • Berlin, Germany
  • Freelance
  • Senior role on the Creative Team at TOG, brought in to lead on TOG’s new market launch into Germany and manage the Creative Studio. I managed the day-to-day management of the creative studio - a team of six, implementing a new briefing process and new project management tool to improve workflow.This was a cross-functional role working closely with a number of internal depts as well as third parties such as 3D design studios and localisation agencies companies. I managed agency relationships and production of marketing collateral while working remotely from Berlin.

2019

Senior Project Manager

Don't Panic LDN

Oct 2018 - Feb 2019
  • London, United Kingdom
  • Freelance
  • Senior PM leading on a number of charity clients and purpose-led brands including, the Wildlife Trusts campaign which won a D&AD pencil for best animation. Responsible for managing the full creative lifecycle; client liaison, writing detailed statements of work and handling campaign and production budgets. I had two account managers and one producer as my direct reports who I spent time mentoring.

2018

Content Marketing Manager

Contiki

Jul 2018 - Sep 2018
  • London, United Kingdom
  • Freelance
  • Produced Contiki’s Europe 2019/2020 digital campaign – a user-generated content project. I created a detailed workflow for the team, reviewed all edits and provided creative direction. As this was a senior role, I also delivered regular presentations to the leadership team. I had five freelance video editors and one junior producer as direct reports.

2018

Brand Project Manager

lululemon

May 2015 - Jun 2018
  • London, United Kingdom
  • Full Time
  • A hybrid role involving 360 campaign management and production across European digital channels. I worked closely with brand ambassadors and built up a network of trusted filmmakers and photographers to produce European specific content. I owned end-to-end production and campaign roll out, ensuring quality brand storytelling. I also owned the resourcing for the in-house creative team, managing all stages of the creative process. This work was instrumental in building brand awareness and establishing lululemon an industry leader in Europe.

2015

Account Manager

WHAM

Dec 2014 - May 2015
  • London, United Kingdom
  • Freelance
  • Provided creative and strategic brand solutions for Three mobile. Project managed the Three brand book redesign, branding for the Three Arena (music venue) in Ireland and curated the two-day European Brand Forum held in Copenhagen, focused on change and growth.

2012

Account Executive

Media Arts Lab / TBWA

Oct 2011 - Jun 2012
  • London, United Kingdom
  • Full Time
  • Part of iPhone account team assisting with print and TV campaigns (iCloud & Siri). Key UK contact for US and EU account teams providing on-set & post production assistance.

2012

Field Marketing Specialist

Red Bull

Jan 2011 - Jun 2012
  • United Kingdom
  • Full Time
  • Managed 35 student employees in Scotland and Northern England. Developed student focused regional and national events and marketing projects

2010

Culture Team Assistant

Red Bull

Aug 2010 - Dec 2010
  • London, United Kingdom
  • Full Time
  • Part of the Red Bull Alumni – chosen as 1 of 5 graduates to work in the London HQ. Assisted with the daily running of the Red Bull Studios and the exhibition space. Outside of the studio, assisted with live music events that included the Major Lazer Notting Hill Carnival Party and Red Bull Culture Clash.

2010

Student Ambassador

Red Bull

Jul 2008 - Aug 2010
  • Edinburgh, United Kingdom
  • Freelance
  • Part-time role at University managing a team of 5, sampling at sporting and cultural events

Education

2010

Master of Arts - Sociology

The University of Edinburgh

Aug 2006 - Jun 2010
  • Edinburgh, United Kingdom