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Managing and developing the sales and brand strategies in UK and Europe for the brands Falcon&Bloom and Ivan Grundahl. Leasing with buyers and the brands head offices to maximize sales and brand awareness. • Involved in seasonal sales campaign both in the London showroom as well as In Milan and Paris • Managing trade shows brands’ attendance, from leasing with the organizers to the actual set up. • Development of sales strategy and finding new potential buyers • Sale through report analysis • Managing junior staff
Managing the retail and wholesale merchandising department for the costume jewellery brand, Maria Francesca Pepe. Liaising with the UK and International merchandising and buying departments of the brands stockists. • Day to day management of in-house stock and allocation • Sale through report analysis • Involved in seasonal retail marketing material development • Logistics management • Managing junior staff • Using Zedonk and Excel at advanced level
Account manager at Jewellery Focus, the UK’s leading monthly trade magazine for jewellery. • Researching and developing new business opportunities • Creating tailored advertisement solutions and packs • Fulfilling monthly sales targets • Marketing activities • Servicing the established client base
Account Manager for Modem Editions fashion & design guides, involved in the development of the 14 annually printed and digital editions, liaising with the Paris Head Office and New York branch. I was in charge of the Milan design week guide taking care of selecting the best and most interesting brands and event to be published in the guide. I was the main contact between my company and London design week attending every year and supporting the Paris team for the Paris design edition. • Researching and developing new business opportunities • Creating tailored advertisement solutions and packs • Servicing the established client base, increasing media opportunities and sales • Marketing and PR activities to promote the guides • Liaising with main European fashion & design associations, luxury and niche brands • Liaising and coordinating with the editorial department for the online magazine • Managing and scheduling production for print and online publications • Attending International fashion and design weeks and events • Main contact between the company and London Design week • Fashion scouting and research
Junior Account for luxury jewellery company Ugo Cacciatori • Liaising with journalists • Producing press material • Assisting Wholesale department during sales campaign
Junior Account at Takao Milano, assisting Japanese fashion designer Takao Tsubouchi in organisign three editions of UPSIDE Milano trade show. • Supporting trade show organization • Liaising with the PR office and Graphic design agency • Supporting Wholesale during the trade show and reporting to the designers • Junior wholesale during the sales campaign in UPSIDE Milano showroom