Lucy Alston

Senior Brand Stylist

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  • LocationBeckenham, United Kingdom

Projects

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Do you really want to delete project Parka SS16 Lookbook?

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Do you really want to delete project Hobbs London AW15 Faithful campaign?

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Do you really want to hide project Hobbs London AW15 Faithful campaign?

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Do you really want to unhide project Hobbs London AW15 Faithful campaign?

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Do you really want to delete project Hobbs and NW3 AW12 workwear campaign?

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Do you really want to hide project Hobbs and NW3 AW12 workwear campaign?

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Do you really want to unhide project Hobbs and NW3 AW12 workwear campaign?

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Do you really want to delete project AW15 Lock&Co hatters Womens?

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Do you really want to hide project AW15 Lock&Co hatters Womens?

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Do you really want to unhide project AW15 Lock&Co hatters Womens?

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Do you really want to delete project Parka London AW15 lookbook and e-comm styling?

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Do you really want to hide project Parka London AW15 lookbook and e-comm styling?

Are you sure?

Do you really want to unhide project Parka London AW15 lookbook and e-comm styling?

Are you sure?

Do you really want to delete project Parka London SS15 Lookbook?

Are you sure?

Do you really want to hide project Parka London SS15 Lookbook?

Are you sure?

Do you really want to unhide project Parka London SS15 Lookbook?

Are you sure?

Do you really want to delete project Hobbs London AW15 Heritage Colleciton?

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Do you really want to hide project Hobbs London AW15 Heritage Colleciton?

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Do you really want to unhide project Hobbs London AW15 Heritage Colleciton?

About me

 

For the past five years I have been working as Brand Stylist for Hobbs London having recently been promoted to Senior Brand Stylist. Engaging and captivating the fashion consumer and the creative process behind this is something that has always fascinated me. A true perfectionist with a sharp eye for detail and exacting high standards, I am able to balance creativity with commerciality and instinctively identify what a brand is trying to convey through photography and styling. I have a particular keen interest in the way tech and social media is changing the way we consume fashion and influences our decisions online. Please see my recently created blog - http://www.thestylesponge.com/ Curated style to be and absorbed.

Skills

 

  • Fashion
  • Art Direction
  • Indesign
  • Photoshop
  • Powerpoint
  • Word
  • Visual Merchandising
  • Mood Boards
  • Styling on Lookbook/ Campaigns
  • Styling Direction
  • Window Dressing and Styling
  • Trend Forecasting and Research
  • Online Style Edits

Work history

Currently

Senior Brand Stylist

Hobbs Ltd

Sep 2014

2015

Stylist & Art Direction

Lock CO Hatters

Aug 2015 - Aug 2015
  • Stylist and art direction

2015

Stylist

Parka London

Jun 2015 - Jun 2015
  • Stylist for SS16 Lookbook

Education

2004

HND Fashion Marketing and Design

The Arts Institute Bournemouth

Aug 2002 - Jul 2004