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Lucy Aston

Advertising Creative / Copywriter

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  • LevelMid Level
  • LocationLondon, United Kingdom
  • AvailabilityLocked Pro Plan feature
  • ProfessionsArt Director - Creative Director - Copywriter

Projects

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Do you really want to delete project Carlsberg - The Danish Way?

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Do you really want to delete project Rightmove - When life moves, make your Rightmove?

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Do you really want to delete project CoppaFeel! - Trust Your Touch?

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Do you really want to delete project Gumtree - Opportunity starts on Gumtree?

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Do you really want to delete project Macmillan - No One Should Face Cancer Alone?

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Do you really want to delete project O2 - Space Cat?

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Do you really want to delete project Eat. - Made by Eat.?

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Do you really want to delete project Cadbury - Joyville?

Projects Tagged In

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Do you really want to delete project Campaign & Creative Equals present the next generation of women redefining creativity 2018?

About me

Hey, I'm Lucy. I'm a creative, who tends to lean more on the copywriting side. I'm currently based at the chic offices of Fold7 in Farringdon, but on the look out for an exciting new agency to call home in Melbourne, Australia. I've wanted to be a creative since I was 14. I've worked at Fallon, VCCP and Fold7. I have a phobia of butterflies. I also really don't enjoy writing about myself, weirds me out. It's been a great year for me. I relaunched Carlsberg, hanging out with Mads Mikkelsen in Copenhagen in the process, which is somehow even better than it sounds. This went from a UK campaign, to winning the global Carlsberg business. I freed the nipple on daytime TV in aid of Coppafeel, beating Trump to the top news story on the BBC. I won the pitch for Rightmove and created three films for them airing on Channel4 on Christmas Day. I was placed as No.13 on David Reviews Top Creatives of 2017, and placing Fold7 at No.5 in Top Agencies. I've been named as one of Campaign's Female Future Leaders. I'll take that.

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Skills

  • Advertising
  • Art Direction
  • Copywiting

Work history

Currently

Advertising Creative

Fold7

Aug 2015
  • London, United Kingdom
  • Full Time
  • Working across the Carlsberg global account, Rightmove, and Coppafeel.

2015

Advertising Creative

VCCP

Apr 2013 - Jul 2015
  • London, United Kingdom
  • Full Time
  • Created campaigns for Macmillan Cancer Support and O2.

2012

Creative Placement

Fallon

May 2012 - Dec 2012
  • London, United Kingdom
  • Full Time
  • Creating campaigns for Skoda and Cadbury.