Over 18 months’ experience as an Account Executive, proactively leading the day-today management of account activities for ongoing client projects. ? This includes extensive planning, continually developing solutions within a restricted market that enhance efficiency, campaign development and execution, monitoring and forecasting increasingly large budgets as well as controlling multiple creative processes. ? As Account Handler for Japan Tobacco International (JTI) Festival Activation, I am responsible for delivering a unique retailing experience for consumers at festivals and ensuring we reach our client’s KPIs. ? This account has involved working across 19 of the UK’s top music festivals from Glastonbury to Lovebox retailing tobacco products, contributing to an instinctive client foresight across the client’s brand portfolio.
? During this role I mainly worked on the Hyundai account creating the aftersales marketing material, where I dealt with the client on a daily basis. ? This role involved contact with dealerships and area managers to ensure they received all relevant materials as well being involved with the creative process with the design team.