After studying for my degree in graphic design at Falmouth College of Arts in the late nineties, I have worked in various agency roles in the design and publishing industry.
In 2010 I began working as a freelance designer. I specialise in logo and brand creation, print and website design, email marketing campaigns and infographics.
I'm based in Dorset, but I'm happy to work (remotely from my own studio) for clients anywhere in the UK or overseas.
I am committed to creative excellence and client satisfaction. I'm equally comfortable working collaboratively with an agency or directly with a client, and can adapt to a wide range of projects in either digital or print formats.
Projects
- ZERO Carbon Neutral HeatingBrand implementation ZERO was created to support the emerging technologies involved in renewable energy and to develop expertise within the sector. They provide a one-stop shop for biomass, heat pumps and solar thermal installers. I designed a fully responsive website, email marketing and also implemented the company's new brand style across all of its printed materials including brochures, leaflets, fact sheets, case studies and advertising. I also designed a 200-page renewable energy product
- SWAHSN websiteWebsite design The South West Academic Health Science Network (SWAHSN) was set up to improve healthcare services and drive innovation across the region. I was asked to pitch for the new SWAHSN website. The brief required the design to be clear, contemporary and innovative, but also accessible and easy to navigate. Read more...
- InfographicsGraphic visualisation Infographics have become an essential tool for communicating brand values and information. They can make complex information eye catching and easily digestible. I have created infographics for many established brands including Becel (Flora), Unilever, Experian, The World Gold Council and Sensodyne Pronamel. Read more...
- Julia's House Children's HospiceBrand implementation Julia's House is a children's hospice based in Dorset and Wiltshire. The majority of the client's target audience are in the middle to senior age group which called for a clear, accessible and consistent brand message. I was commissioned to implement the charity's new brand style across all of its printed materials. This included stationery, newsletters, booklets, leaflets, posters, direct mail and display stands. I also set up various Word and Powerpoint templates for the client to use in-house. Read more...
- Staircase Solutions mail campaignBranding, direct mail and email marketing Staircase Solutions specialise in bespoke timber staircase construction. I initially designed a new logo and brand style followed by a direct mail campaign which involved flyers sent to prospective clients through the post. This was complemented by an email marketing campaign using the Mailchimp platform.
- Camper Calling brand workshopBrand visualisation Jazz Events organise and run some of the UK's most loved events including Camper Jam and The Great British Tattoo Show. Their latest event is 'Camper Calling', a small family-orientated music festival. I was commissioned to help develop a logo and brand style for the new event. The brief was to create a contemporary, fun and friendly brand. Read more...
Skills
- Logo Design
- Branding
- Print Design
- Web Design
- Email Campaign
- Infographic Creation
- Branding Identity
- Information Design
- Email Communications
- Social Media Advertising