I am an energetic and commercially astute Marketing professional with demonstrable results in producing industry-leading digital and print marketing content.
I have extensive experience in the devising and implementation of Marketing Strategy, Video & Audio production, Project Management, Training, collaborating cross- functionally and team leadership.
I have excellent relationship building, problem solving and interpersonal skills in forward-thinking and fast-paced environments and an excellent ability to communicate with internal and external stakeholders to understand objectives and needs.
Specialities: Marketing Strategy, Video & Audio Production, Team Leading, Training
Work history
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Digital Media ProducerThe Travel Network Group
Woking, United KingdomFull Time
Responsible for creating a digital strategy for over 1,000 businesses across the travel industry.
Highlights from my role include:
- Integral member of the marketing team: devising strategy and campaign ideas, including both digital and print
- Created a new video personalisation tool, with subscriptions increasing from 80 to over 450 businesses
- Devised a video series of 10 episodes to help support businesses in using Social Media, Mailchimp and Marketing
- Produced a complete film of the overseas conferences, including an onsite-edit with live footage of final award show
- Formulated a comprehensive Digital Strategy within the first 3 months of employment, updating it on a yearly basis
- Effectively executed the Digital Strategy through training programs and workshops- attended by over 300 businesses
- Achieved an increased membership of the internal marketing platform from 200 to 1,000 direct accounts
- Led a video team consisting of two colleagues at key overseas conferences every 18 months (500+ attendees)
- Managed a video team for 2 years: successfully producing over 700 direct videos for digital platform members
- Delivered 8-10 external workshops annually; topics including Digital Marketing, Video Marketing and Social Media
- Collaborated in the formulation of quarterly campaigns: assisting in conception, strategy and product creation
- Partnered with the events team to set-up the spaces and branding across 6 venues at the 2019 Budapest conference
- Oversaw a significant expansion in the uploading of content (videos, images etc) to the internal marketing platform
- Proofread all print marketing material e.g. posters and magazine content, always maintaining a keen eye for detail
- Fostered outstanding client relations: providing reliable support and delivering high-quality bespoke content
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Freelance CreativeOh So Social
- Falmouth, United KingdomFreelance
Lead Creative for an international multi award-winning social media marketing specialist based in Cornwall.
Highlights from my role include:
- Designed a new brand and image for a startup: logos, guidelines, apparel and WordPress managed website
- Provided WordPress and website technical support, communicating instructions clearly with the client
- Utilised extensive photography skills to create high-quality images for client social media marketing campaigns
Skills
- Content Creation
- Creative Strategy
- Project Management
- Video Campaigns
- Digital Marketing
- Analytical Thinking
- Leadership
- Training
Education
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Extended National Diploma, Radio & TV ProductionFarnborough College of Technology
- Farnborough, United Kingdom