Projects
- Launch of RentberryFor the launch of Renberry; a hassle free, transparent, online renting platform, I was challenged to create informative, chatty and colloquial user journeys; introducing renters, and landlords, to the unique Rentberry concept;with the goal to push sign ups. CLICK LINK BELOW FOR FULL PROJECT
Work history
Content Editor
Within a small, rapidly growing digital marketing team of an independent shoe brand, I plan, activate and analyse content, for email marketing, social, blog and website.
- Write SEO friendly product copy with a human tone, and create content rich landing pages.
- Plan, execute and analyse Mailchimp campaigns, increasing email open rates in 2015 by 15%.
- Engage an audience of 50K with interactive social campaigns and content that sparks debate.
- Collaborate with an agency to develop the brand tone of voice, by continually refining content.
- Source, write and edit blogs, both product and lifestyle, with an online readership of 20,000.
- Proof read and approve content across 10 international sites, using meticulous attention to detail.
Content Administrator
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·Product copy for in-house brand and for various guest brands, ensuring technical accuracy.
·Content admin and web updates for four Primrose websites.
·Published content on social media and dealt with public customer queries across all platforms.
·Sourced and managed a growing team of guest bloggers and product testers.
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Skills
- Marketing PR
- Writing
- Copywriting
- Editing
- Blogs
- SEO
- Social Media Marketing
- Web Content
- Office
- Photoshop
- Digital Marketing
- Copywriting
- Mailchimp Newsletter Integration
- Ecommerce Coordinator
- Google Analytics Reporting
Education
Communication Studies AND Television Production
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