Work history
WEB Content Editor
?- Responsible for creating a brand appropriate tone of voice, establishing this through all online and social media platforms and ensuring a high level of consistency across all online portals
?- Solely responsible for building and populating inaugural brand app from scratch and updating content on a regular basis
?- Initiating new brand e-mailer campaign to communicate successfully with customers in a soft-sell manner, increase awareness of our hotels and their locations which resulted in over £20,000 of sales in the first 3 months
?- In charge of editing and approving all written content, both online and print, before publication
?- Improve and optimise online content using Google Analytics and current SEO practices
?- Populating branded social media channels on a regular basis
Wire Editor
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?- Lead team of six journalists, ensuring tight, four-hourly deadlines were met
?- Took full responsibility for all copy, subbing and production during night shifts, allocated responsibility to team members during day shifts
?- Introduced further fashion-focused articles into WENN’s celebrity-based remit.
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Skills
- Fashion
- Marketing PR
- Photoshop
- Powerpoint
- Sub-editing
- Copywriting
- Social Media Community Management and Content Curation
- CMS Experience
- SEO Experience
- APP Copy
- Newsletter Content