Hello 👋🏽
I'm a growth-minded marketer with a wide range of skills, a global background and solid experience driving growth at new-age businesses; Passionate about problem-solving, making ideas work and creating memorable brands led by data, creativity, and technology🚀.
Ambitious professional actively seeking full-time, impactful roles in the UK, starting immediately!
If that sounds like value to you,
Drop a DM or Reach me at nilaya.madamanchi01@gmail.com
Work history
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Marketing Manager (Social Media & Retention)the ethos network
London, United KingdomFull Time
- Executed various growth and community-building strategies in close collaboration with the Head of Growth and the product team, driving a 36% growth in user acquisition and a 16% growth in retention.
- Managed and optimised the company’s paid and organic social media channels, from content strategy to calendar planning & execution, driving a 1.7X rise in engagement and 10% community growth in 4 weeks.
- Supported a key feature launch from planning and execution of an integrated marketing campaign involving social media, paid social, influencer marketing, press releases, and offline events.
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Marketing AdvisorRough Sketch Studio
IndiaFreelance
- Built an end-to-end B2B Email Marketing model to scale business growth.
- Automated the CRM system and optimised the company landing pages to increase conversions.
- Trained and mentored new marketing and business development recruits to effectively support broader business goals.
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Education
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MastersLancaster University
- Lancaster, United Kingdom
Master’s dissertation | Mediacom, UK
- Researched the relationship between brand purpose and brand communities to deliver managerial implications and marketing recommendations about building brand equity via purposeful branding.
- Demonstrated strong critical and analytical thinking capabilities and solid empirical research skills.