Projects
Projects credited in
- The Drop-Off ///what3words & DHLA daredevil delivery film celebrating the partnership between DHL and what3words, featuring Ali Clarkson. DHL parcel UK has integrated what3words tech to ensure smoother, quicker deliveries. This enables their users to add a what3words address to their account information, so couriers can know exactly where to arrive. Creative: what3words Production Company: Cut Media Post Production: Framestore & what3words Audio: Grand Central Sound Studios
- what3words Neighbours TVThe 40" TV spot for our new UK campaign showing why "it's worth using what3words". It highlights Benji's address problem when it turns out his neighbour, Gwen, hasn't been entirely honest about accepting parcels which have been delivered to her house by mistake. Made with Neverland Creative, Smuggler Films and what3words.1
- what3words Mid-Autumn FestivalHow did the goddess Chang’e end up on the moon? Hint: yuè (moon) and yuè (a Chinese province) are pronounced the same. This is what3words version of the classic Chinese story to demonstrate why a what3words address is always more accurate for navigation. Boxes of mooncakes and a film were created to wish what3words friends and partners in China a very happy Mid-Autumn Festival and every happiness and success for the year ahead. This project was concepted, designed, written, animated and prod
- Celebrating 50 LanguagesIn 2013, our co-founders had the crazy idea to split the world into 3 metre squares and assign each one a unique combination of 3 English words. We called it a what3words address. This project celebrates reaching 50 languages. It means that five billion people can use what3words in their native tongue, and the system is well on its way to becoming a global standard. For each of the 50 languages, we’ve collected facts and great places to visit straight from our team of language experts, with a1
- what3words in Mexico CityIn 2019, what3words launched a digital film campaign in Mexico. The scenarios show people getting lost in the sprawl of Mexico City looking for the best taco stand, fancy dress party and job interview. All of which are hard to find without a what3words address.1
- #KnowExactlyWhere with what3wordsThe summer 2020 campaign in support of UK emergency services. We shared the real stories of people who were found with a what3words address by first responders in a variety of situations, from lochs in the North of Scotland to small country roads in the English countryside.1
+ Show more
Work history
Creative Leadwhat3words
London, United KingdomFull Time
Midweight CopywriterOgilvy
London, United KingdomFreelance
I rejoined Ogilvy freelance as part of the Global Brand Management team. I worked on creative campaigns for 4 different Philips briefs, both Global and UK.
+ Show more
Skills
- Copywriting
- Boat Skills
- Surfing
- Languages
- Ideas Development
Education
Creative AdvertisingFalmouth University
- Falmouth, United Kingdom
Whilst at Falmouth I won a D&AD New Blood yellow pencil and was elected course rep.
U
U
BA(Hons) 2.1 History of Art and SpanishUniversity of Exeter
- United Kingdom
My studies at Exeter included a year living and working abroad in Bilbao. I held positions of responsibility as Spanish course rep on the student staff liaison committee and within the surf club. I achieved a First at the end of my studies.