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Magda Odigie

Sales Assistant

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About me

Innovative and driven fashion Journalism graduate. Knowledge & interest within PR and Social Media. Experience working for in house and Agency PR firms. Confident Blogger, writer with experience gaining online presence for brands including MAWI London. Professional and focused- great networker, with success establishing important relationships with clients and contacts for employers and securing public support for a variety of brand initiatives and new products.


  • Fashion
  • Events
  • Marketing PR
  • Writing
  • Corporate PR
  • Communications
  • Media Relations
  • Excel
  • Indesign
  • Office
  • Photoshop
  • Powerpoint
  • Word

Work history


Sales Assistant

Azzedine Alaia

Aug 2013


Showroom Intern

Diane Von Furstenberg

Feb 2013 - Feb 2013
  • Assisted at the Diane Von Furstenberg showroom. Helped with appointments and trade shows by dressing models during trade shows following the brands image. Contacted customers for appointments and market follow-up, maintained client lists, checked orders and send order confirmations


Press Intern

Finch Partners

Nov 2011 - Dec 2011
  • Gained invaluable experience working for PR Agency Finch & Partners. Perfected accuracy and speed whilst working in busy PR office and assisting on several large accounts. Sent out press releases on behalf of a range of brands, such as Mark Fast, Felder Felder & Piaget. Organized Fashion events and researched publications, kept up-to-date records on PR coverage in the media. Organized designer’s samples in show rooms, according to season and collection. Managed samples loans to stylists.


In-house Press Assistant & VIP Events Intern


Mar 2011 - Apr 2011


In House Press Assistant & Social Media Coordinator Intern

Mawi London

Jan 2011 - Apr 2011
  • In HOUSE Press Assistant & Social Media Coordinator INTERN Worked for the in-house PR division for luxury jewelry designer MAWI London. Gained Experience copy editing & writing under tight deadlines whilst maintaining unique writing style through working with blogging editor. Accompanied company executives and represented the brand at London Fashion Week, met and discussed brand with fashion icon Olivia Palermo. Compiled media contacts and sent press releases out to the appropriate media. Creative and organization skills were used to organize fashion events. Compiled press kit and managed PR loans, ensuring records were kept and establishing great connection with stylists and publications through working efficiently.



Fashion Journalism

University for the Creative Arts

Aug 2010 - Apr 2013