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Develop product ideas for the perfect outdoor dining experience! Develop an item that is perfectly suited to a culinary event in the open air. From furniture that can be conveniently moved around and transported, to a sunshade for a picnic with family or friends, down to an outdoor kitchen, seating or shade for the professional and exclusive catering needs of a larger group. The focus of your concept should be the items that give your culinary event, whether small or large, an exclusive touch. Show how your design and the occasion come together to create a unique experience! You should also consider the practical and logistical aspects of an outdoor occasion e.g.: How can your item be transported? How is it assembled and dismantled? How are the guests protected from sun, wind, rain, insects etc.? The project within the international designer community should also encourage discussion about the way the topic of
Create a hotel that connects travelers and locals. What we are proposing is an architectural challenge, but also an experiment in human psychology. Many a hotelier has gone broke chasing an elusive crowd, and many a
In line with the VfL brand positioning, develop innovative, creative merchandise that every fan will really want to have, to express support of their club. There are two possibilities: 1. New fan merchandise You can develop brand new fan items that you previously thought were lacking for the perfect stadium visit or TV evening with friends and that every VfL fan
Develop the Coca-Cola reusable crate of the future a) which represents a new Coca-Cola design icon: The current reusable bottle crate by Coca-Cola proves itself in millions of German households every day. But how could the bottle crate of the future look? We are looking for a crate that is so stylish and appealing that customers will proudly want to present in their living spaces, instead of hiding it in the garage. b) which contributes to achieving Coca-Cola
Develop the hotel guestroom experience that might exist ten years from now. Break through traditional approaches and create a physical space based upon what you imagine are the wants and needs of the traveler in 2022 and beyond. Your thinking should be bold and groundbreaking. Think about the automobile industry
Design a restaurant interior that has the ability to physically transition and transform into forms that take on a whole new mood, shape, function, staging, lighting, attitude, and size. This means going beyond the typical transition cues that are commonly used like uniforms, light dimming, and table settings. You can come up with concepts that either transform the whole space or create distinctive areas that house micro concepts or distinct zones within the bigger space. However, no matter how the concept is expressed, there must be a strong sense of coherence and harmony to the total design. Think of it like a set design for a theater production. From scene to scene the physical elements are quickly moved around to create a whole new setting and environment for the audience. Through easy and simple sliding, flipping, rolling and turning, the space should have the ability to create new settings or a completely new environment. This is the essence of the challenge and vision behind the concept for Marriott http://www.jovoto.com/projects/restaurant-transformer/ideas/16785