About me
Passionate and visionary Product Developer with a Fashion Management MBA and 4+ years combined experience in fashion, innovation and creative industries. I am now looking to apply my skills in product development and managing, trend and consumer behaviour research and storytelling to the brand developing sectors. I am a global thinker with cross-cultural working and living experience. I am a leader and a team player with a strong ability to think and manage creatively whilst innovating.
Work history
Head of Creative Product Development
- Bogotá, ColombiaFull Time
As part of the R&D team I had to lead the creative approach for every product from the four corporate brands. the aesthetic part of the product had to accomplish with the fashion and innovative goal of the company and had to be designed according to a previous research including consumers, trends, technology and competitors insights.
Retail Brand Developer
- Bogotá, ColombiaFull Time
My responsibility was to create a new “functional-fashion” brand to develop the retail channel. Including tasks like target and consumer behaviour’s research, benchmarking, brand concept and DNA, awareness, marketing plan, kpi follow up and brand management in general. I was also responsible to develop the product for this brand and to supervise the achievement of my team duties.
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Skills
- Comunication
- Creative Storytelling
- Apparel Design
- Creative Leadership
- Consumer Research
- Conceptualization
- Brand Concept
- 2+ Languages
Education
MBA in Fashion Management
- Barcelona, Spain
BA Fashion Textile Design
- Buenos Aires, Argentina