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Margaux Rica

Marketing & Trend Analyst


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  • Marketing PR

Work history


Marketing & Trend Analyst

WGSN Mindset

Mar 2015
  • • Create tailor-made insight reports and presentations on Trends, Market Intelligence, Consumer Insight and Product Development for leading Fashion and Beauty brands • Make recommendations and helps to resolve issues and exceed expectations to clients’ briefs in imaginative and practical ways from pitch to delivery • Key skills: Ability to identify emerging, innovative and disruptive consumer, design and communications trends and clearly forecast why/how they will affect a client’s commercial product or retail strategy


Marketing Project Assistant

Carlin International

Aug 2014 - Mar 2015
  • • Produced reports and presentations on future seasonal trends in Fashion, Beauty, Lingerie & Innovation • Participated in the drafting of seasonal trendbooks and sales pitches • Ensured market and consumer research & analysis, media monitoring and monthly press reviews • Wrote press articles for beauty magazines and produced content for fashion interviews • Attended fashion trade events like Première Vision and Cosmeeting Events in Paris




ESCP Europe

Aug 2013 - Dec 2014
  • Marketing & Communications


Business Strategy

Sciences Po

Aug 2009 - Dec 2014
  • Political Sciences