Marie-Laure Lalu
Available

Marie-Laure Lalu

Associate Integrated ProducerNew York, United States
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hannah wilson
Marie-Laure Lalu
Available

Marie-Laure Lalu

Associate Integrated ProducerNew York, United States
About me
Hi there! Welcome to my profile. I'm a Belgian native, currently making things happen for the Integrated Production team at Area 23 (an IPG company) in New York. I'm looking for a full-time opportunity in London, as I'd like to move back to Europe and make my dreams come true in one of the best cities in the world. I've an experienced Project Manager/Integrated Producer and love everything from technology, software lifecycles to fashion and art. I'm passionate about mentorship programs. To such an extent that I, along with peers, spearheaded a female mentorship program at TBWA Worldwide (creative advertising agency), which has been successfully adopted by numerous offices. Let's connect, work together and perhaps one day, we can make the world a better place through campaigns.
Work history
    A
    A
    Associate Integrated ProducerArea 23, New York
    New York, United StatesFull Time
    • Overseeing the full project cycle of print (posters, leave behinds, brochures); digital (apps, video, animation) • Communicating with external vendors (ie. animated production house) and flagging timeline and budget changes to the client • Creating estimates and timelines and project planning based on the project brief • Leading daily status meetings in which we review all the actionable items for each project, for that day (on average, I manage 10-15 projects simultaneously). These meetings include the following teams: editorial, copy, art, developers, broadcast producers and engagement + medical strategists (~ 15-20 people) • Active point person for any issues/flags/questions • Lead weekly financial meetings where we review the financial status of each job, in comparison to the SOW • Suggest budget and SOW changes, if needed • Attend client/vendor meetings and raise issues/concerns for timeline and budget. Actively take notes and share a recap with the team
    T
    T
    Senior Project CoordinatorTBWA\Worldwide
     - New York, United StatesFull Time
    •Reported to the Global Director of Operations •Managed project plans and timelines to ensure project deadlines were met •Managed the Project Coordinator and provided guidance on day to day operations •Assisted in scaling business products internally and externally •Devised logistics for a three-day AdForum event for one of TBWA’s top global clients’ • Headed content for TBWA Digital Arts Network social accounts • Content lead for the global website of TBWA Digital Arts Network • Independently created and lead open briefs
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Skills
  • Project Management
  • Interpersonal Skills
  • Presentations
  • CMS Experience
  • Microsoft Officce
  • Apple Keynote
  • Fluent French
  • Fashion Production
  • Adobe Photoshop
Education
    M
    M
    BA Communication and MediaMarymount Manhattan College
     - New York, United States
    Minor in Fashion Studies & History
    W
    W
    AAS Liberal ArtsWestchester Community College
     - United States
    General studies with a concentration in Media & Modern Dance/Ballet