About me

On a quest to tame Instagram's algorithm.

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Work history

Social Media ManagerMous
Dec 2017 - Feb 2020London, United KingdomFull Time
Owned and shaped social media strategy across Instagram, Facebook, Twitter, and YouTube. My highlight is going from 25k followers on Instagram to over 150k in under two years. Led end to end process of influencer identification, selection, negotiation, setting objectives, content briefing, execution, content feedback and reporting. Facebook Ads content, delivery, and budget optimisation, as well as A/B testing.

Skills

• Social Media Management
• Social Content Strategy
• Influencer Marketing
• Influencer Management
• Facebook Advertising
• Copywriting
• Analytics
• Audience Engagement

Education

Bachelor of Arts (BA) University of Reading
Sep 2014 - Jun 2017Reading, United Kingdom
BA in English Literature Dissertation: "Space as character in contemporary London narratives" Notable Modules: Black British Fiction, African-American Short Story, Nigerian Prose, Class Matters, Research and Criticism.