About me
A recent graduate student that previously worked a freelance journalist doing copy and music critiques and reviews for various media outlets. Currently looking for work that relates to the media sector using my journalism background as well as my the tools I've learned from my Masters program in Media and Business. These relate to brand management, new media transformations, digitization, and media innovation. My thesis focused on how Dutch electronic music label managers or owners centralized in Rotterdam and Amsterdam see authenticity in the past and present industry, as well as how they it is maintained, conformed, and negotiated in the world around them (social space, cultural production, commercially, and independently). These were all independent labels but varied in reputation, size, and notoriety such as DGTL Records, Tar Hallow, Dekmantel, Delsin, Triphouse Rotterdam, and many more.
Projects
- Adapting the Detroit Historical Society Annual ReportThese two spreads represent a project that was meant to inform backers of the DHS. By exploring more modern graphic design and typography elements, the brief of this annual report tried to liven up what was initially a supremely standard and lukewarm looking report.
Work history
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WriterGlide Magazine
Detroit, United StatesFreelance
Currently contribute as a music journalist to cover music festivals, live performances, contemporary releases, and interview artists. Wrote reviews to engage and hook readers through a narrative-based writing style for festivals and performances.
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Strategy Team AnalystDiversify / Catalyst Lab
- Rotterdam, NetherlandsFreelance
Assisted in the coordination of a multi-faceted social media campaign (proposal, implementation, execution) with internal and external writers, collaborators designers and other team members to bring about diversity awareness. Developed, executed, and successfully initiated a 360° campaign about diversity engagement through the student body and faculty of EUR (Erasmus University Rotterdam).
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Skills
- Media Relations
- Writing
- Content and Media Writing
- Brand Communication
- Public Relations
- Events PR
- Journalism
- Editorial
- Communications