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Projects

• 1

  Responsive AdsResponsive ads to events that have happened. 1st ad - Madonna falling off the stage - should have used Velcro 2nd + 3rd ads - There was a news article that said you should only listen to 1 hour of music a day, I used Spotify and Beats to make sure its the best 1 hour possible.
• Marvel Hearing AidsA lot of people who struggle with hearing need aids to help them. For young boys that can be quite an embarrassment. They are not easy things to hide and without the hair of a girl is near impossible. I designed some special hearing aids done by Marvel for boys to wear to make them feel better about it.
• HMVHMV used to be the best place to go to find new music, with all new tech now its gone down hill and many shops closed. What I would want to do is bring new life to it by them holding small gigs and signings in-store. This would get people more interested in coming in again.
• MarmiteFor that recent argument over the color of the dress that was posted online. Is it black and blue or white and gold?. Well Marmite is the original dispute that split the nation and we want to remind people of that.
• TalkTalkTo advertise for TalkTalk, with a target audience of under 21s, this meant this would be them sorting their first broadband. We needed to reach out to this target market with 'Don't kill your moment' (Buffering in important moments of films for example). We took scenes from Taken and Scream and adapted them to make the famous moment be ruined by bad connection. The Assassins creed, is the start of a demo for the new game. The players think its the normal demo, but it goes wrong, they are then taken out and back into the normal game. This would be used at big games conventions such as E3 and GamesCom
• B&QTo advertising B&Q at Christmas and make them the store to go to for decorations. We decided upon a competition, where people could decorate their houses as well as they could, then upload the picture to facebook. By posting it on the Great British Rate Off page, it would be seen by the rest of the pages fans. Which ever Picture got the most like by the end of the time period won a trip to New York.

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Skills

• Advertising
• Art Direction
• Copywriting
• Creative Direction
• Online Campaigns
• Outdoor Campaigns
• Print Campaigns
• TV Campaigns
• Illustrator
• Photoshop

Education

Creative Advertising
Aug 2013 - Nov 2014
Creative Advertising