About me
Forecaster, editor and strategist with extensive experience across agencies and fashion-adjacent roles. As an astute, thoughtful and versatile individual, I strive to propagate socially conscious values in the worlds of strategy, forecasting and insight.
Work history
Trend Forecaster & EditorWGSN
London, United KingdomFull Time
Consumer Tech
Brand Engagement ResearcherStylus
London, United KingdomFull Time
• Report writing and visual analysis across spatial design, marketing, advertising, digital commerce etc. for clients such as Adidas, Apple and Bentley
• Generation of relevant, original ideas that explore brands transformation in the digital era across all sectors (from fashion to food to sport, and beyond)
• Focus on emerging tech, changes in consumer attitudes and new ways of engaging consumers
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Skills
- Forecasting
- Consultancy
- Market Research
- Strategic Planning
Education
BA Politics and Sociology (Undergraduate)University of Leeds
- Leeds, United Kingdom
• On the Wellbeing Board for the university, advising on mental health, sport etc.
• Peer Mentor for the School of Politics
• Undertook additional modules in Sports, Design and Philosophy