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Do you really want to delete project Brand content development / PR - "QUATRE, JOURNEY TO LIGHT BY CARIN OLSSON" ?
- Definition of the Tom Greyhound Journal’s editorial strategy - Development of dedicated content (interviews, special features...) - Production of fashion editorials
- Definition of the communications strategy (offline & online) - Set up a yearly and monthly communications plan - Set up yearly and monthly objectives to optimize performance (offline & online) - Develop new communications tools - Event production - Develop and manage relations with press and influencers - Provide analysis and in-depth report of the actions
SOCIAL MEDIA — - Participate in the elaboration of the global social media and digital influencers strategy - Community management and social CRM - Construct the central and local monthly editorial planning - Coordinate publication of content with subsidiaries in JAPAN and in the APAC area - Develop the Maison's presence on new social platforms such as Snapchat - Analysis and reporting of the actions incorporating recommendations BRAND CONTENT — - Participate in the elaboration of the Maison's content strategy - Develop brand content (both editorial and visual) for all of the Maison's social platforms - Write agency briefs and manage projects with external service providers - Development of live content at special events (photoshoots, press presentations…) KEY OPINION LEADERS — - Search for new global digital influencers - Develop and manage relations with digital influencers - Develop special collaborations with KOLs