Projects
- Innocent Soft Drinks — Public Relations and MarketingInnocent were having a public image attack regarding sugar and how much was in their retail smoothies. The agency decided to help them by building up a campaign for them to give factual and scientific based information to all ages whilst empowering the brand. This was being achieved by using a cartoon professor character as a font of information. This comprised of the main pitch document, infographic boards and the educational fact-based e-book The Science of Good Stuff.
- Aliai Forte — Digital BrandingAliai Forte’s fashion business started in 2011, when her husband offered her a role running the shop at the family’s luxury golf resort in Verdura, Sicily. ‘Rather than buying things in, I wanted to have something made locally,’ she explains. ‘It’s an area with a great tradition for handicraft. I have always had a great love and appreciation for things that are handmade.’ Her product’s imagery and brand lacked a luxury style consistency. We showed what potential her website would have if it showed stronger brand imagery in comaprison to other luxury fashion retailers online. The document was designed as a large format, coffe-table book, hand-bound using crocheted ribbon.
- Virgin Media Business — Ingenious Live 2014Ingenious Live 2014 was to be the ‘Glastonbury for small business’ — it was to feature different guest speakers appearing on different stages across the two days of the event. The main part of the event was for Virgin Media Business to showcase the possibilities for the new entrepreneurs or the new ‘Rock Stars’. The brief was to design an event package within their branding and set it in the theme of a back-stage venue catering for these ‘Rock Stars’ and the VMB services they would need in the digital world. What we put together was an immersive and experiential event showcasing Virgin's media services and what they could do to empower current and future entrepreneurs.
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Work history
Creative Director
Adoozie is a brand and design studio with an ethical outlook and a creative edge, we provide design and brand consultancy services from our London office. Collaborating with the organisations we love, we work hard to push, evolve and reshape their brand with our holistic, bespoke approach. Our work combines beautifully crafted graphic design with strategic, targeted messaging, in a way that delivers real results.
We provide strategic brand and design consultancy services to a client base that spans a variety of sectors, including charity, financial, music, theatre, food and fashion. Our clients span a broad range of industries, but all are doing great things, and we help them expand their reach with tailored, meaningful and relevant brand communications. Our team brings together experience in a variety of fields to provide services such as event design, branding, logo design, illustration and marketing materials.
Adoozie has the design experience that’s spent the last 20 years helping people build and develop brands. We love what we do, because we passionately believe that great design brings positive change.
Graphic Designer & Illustrator
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Infographic design for their client Parodontax Fluoride Toothpaste
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Skills
- Packaging
- Branding
- Environmental Design
- Corporate Identity
- Print Design
- Art Direction
- Websites
- Typography
- Wayfinding Design
- Brand Design
- Brand Identity
- Logo Design
- Illustrator
- Indesign
- Photoshop
Education
BTEC HND Graphic Design
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Graphic Design
BTEC OND Graphic Design Illustration
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Graphic Design (sp. Illustration)
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Awards
European Excellence Award
Sponsorship brochure