Projects
- SLEVEN CrossFitBrand Identity for the new 'SLEVEN' Crossfit gym based in Vauxhall: The new Sleven Crossfit finds the perfect balance between ‘F**K YEAH CROSSFIT’ and ‘Beer & a Nandos on a Friday’. Celebrating utter determination with a friendly encouragement that keeps members coming and appeals to new and novice audiences. The identity brings megawatts of electricity and an authentic photography style, with sub-identity graphics for each of the 6 classes in Slevens new offering. All spanning across design o
- Depaul UK - Young Lions UK Digital CampaignOne brief. 24 hours. Using the power of digital to bring homelessness back into the view of millennials People are checked out. It’s time they check in. Homeless people in the UK and the world are dehumanised and misunderstood, and because of this the problem of homelessness is routinely ignored, whether it’s on the streets or not. But, if we actually took a moment to listen to their stories, we’d realise that in reality the only thing separating us is circumstance. So use existing behaviour t
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Projects credited in
- ME EngineersA New Possible. Architects and construction companies tend to get the limelight when major building projects are completed, and yet it is ME Engineers that designed and engineered the roof on Wimbledon Centre Court, completely renovated Colorado’s biggest Air Force Base. And it’s ME who redesigned the inner working of 16 hospitals across the US, so that people can get the treatment they need. It’s groundbreaking work that’s genuinely changing people’s lives. This underpinned our brand concept
Work history
Creative / Art DirectorNice and Serious
London, United KingdomFull Time
Part of the creative team, responsible for conception, pitching and and art direction of projects ranging from film and animation work to above the line and integrated campaigns.
My role also includes working closely with the design team, assisting in design implementation and direction.
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Skills
- Graphic Design
- Brand Identity
- Animation
- Art Direction
- Ad Copywriting
- Branding
- Typography
- PR
- Campaign
- Digital
Awards
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Cannes Young Lions — UK Digital winnerCannes Young Lions
UK digital winner of the Cannes Young lions 2018