Work history
Senior Art Director
Set creative strategy for the EU brand aesthetic across apparel, accessories, and home divisions. Advocate for user experience and engagement, and guide team in designing assets for multimedia campaigns. Hold final approval for all EU creative, and responsible for the creative team that produces all EU content and collateral
Senior Graphic DesignerASOS
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Managed workflow and output of a high-performing eight-person design team, and played an instrumental role in
building out the company’s initial web strategy. Contributed to month-over-month growth in revenue from online channels via seasonal refreshes and innovative creative.
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Skills
- Fashion
- Packaging
- Visual Arts
- Branding
- Corporate Identity
- Print Design
- Art Direction
- Websites
- Typography
- Brand Design
- Brand Identity
- Design
- Illustrator
- Indesign
- Photoshop
Education
Fashion Merchandising
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Bachelor of Applied Arts