Melchor Sangro


  • LocationMadrid, Spain



  • Advertising
  • Marketing PR
  • Commercial Photography
  • Photojournalism
  • Editorial
  • Communications
  • Goal Oriented
  • Considerable Expertise in Still Images and Motion Management
  • Distribution and Market
  • Excellent Negotiating Skills with Both Contributors and
  • In Depth Knowledge of Spanish Media and Advertising Markets
  • Over 15 Years Experience in Content Licensing Business
  • Proficient in Dealing with Intellectual Property Issues
  • Accustomed to Working Under Pressure
  • Strong Leadership Capabilities but Good Team Player as Well

Work history



Latinstock Spain

Jan 2014
  • Managing Director (Appointed after the company acquisition by Cordon Press): -Development of company strategy and integration with Cordon Press’s strategy. -Management of contributors (international relationships and reporting) -Design of marketing and sales policy -Management and supervision of Key Accounts -Management of staff (9 people)




Jan 1991 - Jan 2012
  • Development and execution of Latin Stock marketing mix: Direct Marketing,E-Mail Marketing, On-Line Marketing, CRM, SEM, SEO, SMM and ATL. Functional analysis and design of Latin Stock internal management information system (products and clients relationship databases) in FileMaker. Building relationships with international suppliers: Representing the company at key trade events: PACA (Picture Archive Council of America) and CEPIC (Coordination of European Picture Agencies Stock, Press and Heritage). As a member of the Excutive Committe of Latin Stock I participate in the day to day management of the company and I help to make strategic decisions as well. I attend the network agency annual congress of which “Latin Stock” is part of ( every year.



Grey Madrid

Aug 1989 - Aug 1990
  • Copy



Imagen Y Sonido

Universidad Complutense Madrid

Aug 1985 - Jun 1990
  • Communications