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Do you really want to delete project Strategy/Planning for Guide Dogs for the Blind and Paypal?
Worked mainly on Guide Dogs for the Blind (Charity) and Paypal (Financial), supporting and reporting directly to the Senior Strategist managing these clients. - Worked on different client proposals: email and direct mail marketing campaings, brand strategy, digital, social media or mobile campaigns as well as prospecting strategies. - Market and competitor research, consumer insights and trends analysis. By using different sources and understanding the Research tools available within the agency. - Launch and management of a newsletter sent weekly to the Guide Dogs for the Blind team. Newsletter gathering all trends, new technology, recent reports and consumer insights of the industry. - Qualitative/Quantitative research projects, in partnership with the Mail Online. Management of the online questionnaires and Data analysis. - Infographic and design projetcs. Also worked on a few other clients, helping other strategists of the team: Clintons, Virgin Media, Christie's.
Spent a few weeks helping the team on a pitch for the automotive brand SKODA.
3 months internship, working within the client services team, under the director of marketing supervision. Insignia is dedicated to the world of Travel, luxury and lifestyle. An enriching experience including various missions and exciting projects: - Internal communication: I was in charge of creating "The Daily News"? - Design & Content, newsletter sent to the team everyday (Tourism, Travel & Hospitality in the UAE). - Strategy development for Insignia's core divisions (ITMG, IHS): Emailers, newsletters creations, reasearch of potential customers, database creations, campaign presentations (layout, design, infography). - Research and analysis on key hotel projects (Briefs: hotel launch, awareness campaigns, mall openings...). Clients: The most luxury hotels brands in Dubai including Anantara, Jumeirah, Fairmont, Kempinski, Conrad...
I've joined the commercial department for 2 months, working within a 3 people team, in charge of the magazine distribution and the sale of advertising spaces. - Partnership and sale of advertising spaces meetings with different clients, - Promotion and diffusion of the magazines (Animation and point-of-sale advertising, restocking...), - Phone prospecting and databases uptates, - Sales pitches creation, - Circulation strategy for the magazine and its supplements (Youth supplement).
- Execution and development of a radio program, - Partnership with the Music festival "Art Rock" in Saint-Brieuc: Street interviews, press conferences and artists interviews, liners... - Radio ads broadcasting, - Emailing, prospecting.
BACHELOR in Advertising, Communication and Marketing
Baccalaureat (Equivalent to the British-A Level)