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Michael Anderson

Account Manager / Project Manager

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  • Events
  • Digital Content
  • Account Manager
  • Account Management
  • Brand Management
  • Client Services
  • Email Marketing
  • Marketing
  • Project Management
  • Web Content
  • Online Campaigns
  • Print Campaigns
  • Client Management
  • Creative Thinking
  • Indesign

Work history


CRM Project Manager


Sep 2015


Senior Account Manager & Producer

Feed Communications

Mar 2015 - Oct 2015


Senior Account Manager & Project Manager

Tag Worldwide

Jan 2012 - Mar 2015
  • As a Senior Account Manager on the Hilton account, my role involves working across the Hilton Worldwide, Hilton Hotels & Resorts and Hilton HHonors brands encompassing the responsibilities below: - Analyse all briefs from the client, on both a global and local level, delegating as necessary to AMs across the team - Create costs of varying levels of complexity with budgets up to $250K - Coordinate multiple print, digital and translation projects, overseeing all briefs from inception to completion - Assist in copywriting, proofreading and selecting imagery for global and local campaigns - Liaise with and manage various teams internally – print and digital studios, dev and language teams – and agencies externally - Manage time and budget efficiently throughout the project life cycle - Oversee the revenue on the account and provide month-on-month forecasting to the internal finance team - On a monthly basis, report on all projects and campaigns, provide statistical evaluation of all marketing tools developed and present to the client


Platform Manager

U-dox International

Mar 2011 - Dec 2011
  • As the Platform Manager for Spine TV, an independent film production company (a division of U-Dox International) and online publication, my role involved the management of the platform and brand encompassing the below responsibilities: - Source, create, edit and strategise original and engaging blog, video and audio content - Plan, develop and deliver monthly content release schedules - Oversee in-house design and dev teams to create all artwork and monitor the platform regularly - Recruit freelance copywriters and photographers to assist in generating content for the platform - Manage the backend of the CMS on a daily basis - Develop relationships and partnerships with galleries, promoters, artists and management - Assist in the promotion of bi-monthly short film screenings and live music events - Lead digital PR strategy - copywriting and editing press releases - via email marketing and social media management - Manage PR budgets - Compile monthly PR, trend and Google Analytics reports


Online Shop & Merchandise Manager

Hospital Records

Jul 2010 - Mar 2011
  • Whilst working as the Online Shop & Merchandise Manager for Hospital Records, an independent record label specialising in electronic music, my role involved the below responsibilities: - Create innovative copy for press releases, newsletters and blog content with a global outreach - Manage social media platforms - Recruit and manage street teams to assist in the promotion of large scale events at venues such as O2 Academy in Brixton and Oxford - Log, process and dispatch all online transactions made via the online shop - Assist in the marketing of the Hospital-branded merchandise



Psychology with Criminology

Nottingham Trent University

Aug 2007 - Jun 2010