About me
International Partnerships Marketing Manager, data, and performance-driven individual with creative background. Problem solver experienced team player in international environments.
Work hard, make an impact, and have fun.
Work history
H
H
Partnerships Marketing ManagerHertz Europe
London, United KingdomFull Time
>Management of 5 partnerships accounts (revenue >10M), developing 360 marketing campaigns with the in-house (+ external) creative Agency.
>Holding regular meetings with partners to define and execute company strategy and marketing activities. Budget management (5M), account performance, and campaign quality control.
>Development and launch of Hertz DriveU (Driver service) with Air France on a global scale. Business development, marketing activation, PR.
>Implementation of Marketing plans and tactical promotion through Co-branded
websites - Retargeting, Media buying on partner channels, CRM (2019 revenue
increase of 8.3% vs 2018)
>Analysis of campaigns performance: Work with Revenue Management teams
>Account Management: Liaise with Air France, HOP! and Flying Blue digital teams to maximise Hertz group visibility & enhance customer journey with new products
>Budget management +2.5M
>Coordination with Creative Agency & internal Key stakeholders
H
H
Brand and Graphic DesignerHertz Europe
- London, United KingdomFull Time
>Deployment of worldwide sales campaigns and ensuring the highest quality of
execution across all channels online and offline in 15 languages (Sales revenue $32M, +68% above target)
> Creation of visual assets/presentations for major RFPʼs (Air France, Etihad)
Redefinition of brand assets/guidelines
>Support to all corporate markets (Approx: 300 briefs per year)
Creation of new brand positioning across all touch points for the European market.
>Interim design team manager in charge of organising workflow and workload
+ Show more
Skills
- Market Strategy
- Brand Activation
- Brand Awareness
- Partnerships
- Marketing Management
- Creative Advertising
- Marketing Campaigns
- CRM Campaigns
- Busienss Development
- Creative Briefing
Awards
E
E
Cube dʼOr»ESA ST Luc
10 students per year out
of approx 2000, awarded
the «Cube dʼOr» for their
outstanding discipline
and work throughout the
school course.