About me

I run a boutique digital consultancy that develops and monetises influence for High Profile Personalities & Organisations. I do this through joined up digital communications and production efforts that are rooted in a strategic and creative base that unlock marketing and commercial opportunities.

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Work history

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Agent / Talent ManagerUnited Talent Agency
Nov 2010 - Nov 2017London, United KingdomFull Time
A leading Executive in UTA's London outfit, I worked closely with talent and managers to develop intelligent digital strategy that addresses medium to long term goals. Working with clients across every department of the agency, I helped artists grow their digital footprint, expand their brand and unlock creative and business opportunities.
Strategic Brand ConsultantMeta
Oct 2010 - Oct 2016London, United KingdomFull Time
An experienced member of the Facebook Media Partnerships team, I collaborated closely with talent, broadcasters and organisations that touch the Sport and largely the Entertainment industry across the UK and EMEA region. As well as being involved in building the new team, setting up processes and implementing vertical strategy, I helped develop, built and run successful partnerships that have included large, prestigious and influential sport, entertainment and broadcaster partnerships. I built strong relationships and influenced key decision makers to implement key strategic partnerships within these industries. I delivered high levels of creativity and strategic thinking and comfortably pitched and negotiate deals with partners up to CEO level. I’m collaborated with cross-functionally with internal teams including Product, Engineering, Sales, Operations, Finance, Marketing, and Legal to create new digital experiences that meet the strategic objectives of partners and clients. Additionally I worked on strategic sales and business and worked across brand and direct response marketing.

Skills

• Events
• Marketing PR
• TV
• Social Amplification
• Artist Strategy
• Ad Strategy
• Deal Negotiation
• Communicating Ideas
• Digital
• Brand Strategist