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Forecasting macro-cultural shifts and their implications for challenger and iconic brands, creating insight and brand behaviour reports that inform, inspire and distil a richer understanding of global change to foster new ways of thinking for future growth. The role included: Extensive research of brand behavior and technological innovation across, luxury, food and health sectors. Equity analysis of brands and packaging design. Research and design of presentation documents for client presentations, conferences and international events.
Layout design, typesetting and image editing for an Oriental Art Specialist and collector based in Brussels, Belgium. Creating a series of catalogues documenting a collection of Islamic Enameled Jewels from the 18-19th century. Working across Adobe InDesign and Powerpoint.
First port-of-call for all email and phone customer inquires. Handling product requests, shipment and purchase inquiries and complaints with an empathetic and efficiency to ensure a positive solution, experience and association with the brand. Design, research and development of Murdock's digital news publication, ideation of events and marketing material, alongside image research and editorial content.
Co-ordinating an auction for 200 guests, obtaining sponsorship from International companies such as Veuve Clicquot Yellow label, Belvedere Vodka and auction lots donated by Pashley Bicycles and French luxury clothing company Vicomte A. A charitable auction springboarded by the personal challenge and goal of cycling 3789 miles across North America coast to coast for the British Red Cross, raising money for communities affected by natural disasters.
3 Month Graphic Design course, working across the adobe creative suite to complete projects in logo/brand development, editorial and typsetting and poster, print and packagign design.
BA (Hons) Business Management
Foundation Diploma in Art & Design