Michelle

Michelle

Consumer Marketing LeadLondon, United Kingdom
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Michelle

Michelle

Consumer Marketing LeadLondon, United Kingdom
Projects credited in
  • Save the Children - Still Most Shocking Second a Day
    Save the Children - Still Most Shocking Second a DayThe brief was to refocus the general public's attention on the plight of the children affected by the ongoing Syria and Refugee crises, and evoke a strong sense of empathy and compel them to want to help. The primary objective was to drive high levels of engagement with both existing Save the Children supporters as well as new audiences whilst the secondary objective was to increase donations as well as petition signatures asking the government to commit to a new deal for child refugees. 2015 s