About me

Creative copywriter with a D&AD New Blood Award. Good at selecting and assembling words. Bad at simple arithmetic. Love ideas. Hate "that'll do". D&AD New Blood Academy class of 2016.

PostsProjectsExperienceTeam

Projects

• 5

  Dr. Martens - D&AD New Blood wood pencil winnerI responded to the 2016 round of D&AD New Blood awards and won a wood pencil for my radio scripts for Dr. Martens. The pieces focus on the many different meanings DMs have for their wearers and are presented as a call to arms against the mainstream.
• CalpolIf your kids aren't in school, they're not working hard enough towards paying for your retirement. Calpol may not cure the common cold, but it should get them feeling well enough to get their little noses back to the grindstone. Why does anyone even have kids anyway if not for monetary gain?
• King of ShavesShaving using only water is just scraping your under-lubricated face with sharp metal. Most razors put a token hydration strip after the blades for reasons known only to them. King of Shaves added a hydration strip before the razor to give people a smooth shave even when they're only using water. I made a couple of videos to show how an extra bit of hydration helps without showing models stroking each other's smooth, smooth chins.

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Skills

• Advertising
• Writing
• Art Direction
• Copywriting
• Blogs
• Creative
• Copywriting
• Copy Concepts

Education

AdvertisingD&AD
Aug 2016 - Aug 2016London, United Kingdom
Two week creative bootcamp where I worked alongside some incredibly talented people on a range of exciting projects including producing an article for Creative Review.

Awards

New Blood Wood Pencil
Wood pencil winner in the 2016 D&AD New Blood Awards for 'writing for radio'. Then one of fifty people accepted into the New Blood Academy.