About me

I want to resperent an Idea. Blog: Mad-doodle.blogspot.com Hobby (Photography): https://goo.gl/Uf8wFJ

QuestionsProjectsExperienceTeam

Projects

• 1

  Pakistan Media ConferenceWorked on, hosted and managed Pakistan Media Conference and event bringing together, writers, journalists, anchors, and tv-hosts to discuss openly about media/news and the role we as individuals have to play.

Work history

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Public Development & Financial Services || Consulting insights & Innovation|| Senior Market Research ExecutiveNielsen
Jan 2014Birmingham, United KingdomFull Time
What I do all day: Coke or Pepsi? Toyota or Chevy? iPhone or Android? People know what they like, but it's my job to figure out WHY. Whether it’s through, surveys or dissecting huge buckets of data, my job consists of tracking what consumers want and what would it take to change their mind. I'm a key member of an entire marketing team and company that completely focuses on Consumer Insights. As an analyst I'm definitely getting my own pair of glasses. I spend hours and hours, pouring over facts and figures, working under tight deadlines and late hours. So, what's the Catch? Well, the only difference is that I LOVE every second of it!

Skills

• Marketing
• Strategy
• Data Analysis
• Marketing Strategy
• Consumer Insights
• Consumer Behaviour
• Tableau
• Excel
• Powerpoint
• Analysing Data

Education

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Bachelor Business Administration MarketingIqra University
Sep 2008 - May 2012Karachi, Pakistan
BBA-H - Economics, Marketing and Business Administration