About me
I am an International Business graduate with a committed passion to learn and develop within Marketing and Branding development. Throughout my work experience, I have been able to demonstrate my natural ability to communicate effectively to important clients, as well as experience in project management and market analysis. Possessing a ‘never quit’ attitude, I am looking for an exciting opportunity to develop my expertise.
Work history
Business Development & Marketing Assistant
Exercise my creative and innovative abilities to devise promotional points of sale
Remain commercially aware of demographics in selection and product placement
Maintain long standing relationships with suppliers including Cadbury, Walkers and Mars
Negotiate terms for supported promotions to grow sales and maintain margin
Recording trends through a ‘sales to product placement’ analysis
Developing analytical, networking and entrepreneurial skills by liaising with the management team
Marketing Intern
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Digital
Aided collation of online assets for the build of a micro-site
Sourced facts and news for social media
Created an excel audit to collate National Geographic Channel & National Geo Wild microsite information
Marketing
Collected and organisedprogramme information and materials
Created the monthly National Geographic Channel synopsis document
Worked closely with operations and studio partners for DVD materials
PR
Drafted press releases for upcoming shows and distributing to targeted journalists
Drafted ‘clip in’ emails of returning shows to distribute to targeted journalists
Created and maintainedpress contact lists via Gorkana
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Skills
- Advertising
- Digital Media
- Events
- Marketing PR
- Branding
- Brand Management
- Direct Marketing
- Internet Marketing
- Market Research
- Marketing Strategy
- Social Media Marketing
- Communications
Education
BA(Hons) First Class International Business
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Final Grade: First Class Honours
Final year modules included:
International Marketing and Communications (80%)
International Strategic Management (89%)
Exploring Global Markets (63%)
International Tourism (69%)
Research Project/ dissertation (68%)
Leadership and Employability (75%)
Psychology, Business Studies Media Studies
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Psychology [B]
Business Studies [C]
Media Studies [C]