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Montserrat Donoso

Marketing and Communications

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  • LevelJunior
  • LocationBarcelona, Spain
  • AvailabilityLocked Pro Plan feature
  • ProfessionsDigital Project Manager - Brand Manager - Assistant Brand Manager

Skills

  • Marketing
  • Brand Management
  • Media
  • Advertising Campaign
  • Product Strategy
  • Product Innovation
  • Branding Projects
  • Digital
  • Campaign Management
  • Community Management

Work history

Currently

Brand Manager

Unilever

Aug 2017
  • Barcelona, Spain
  • Full Time
  • Brand Manager for Flora ProActiv. Meet with stakeholders to determine brand objectives and strategies. Contact with the International Brand Development team in order to improve current products and discuss innovations. Media Campaign management (mostly TV) and participation in a new website launch. Contact with Trade Marketing team to optimize a POS plan. Coordination with planning team. Prepare reports on brand performance, sales and competitors.

2017

Assistant Brand Manager

Unilever

Feb 2017 - Jul 2017
  • Barcelona, Spain
  • Internship
  • Brand Manager Assistant of the Spanish Margarine's Unilever team in the implementation of the marketing plan for each brand. Participation in new product development and creation of launch and promotional support materials. Online (website and social networks) and media campaign coordination with agencies and Public Relations issues. Helped Trade Marketing team with the design and coordination of POS materials.

2016

Digital Project Manager

Mango

Oct 2015 - Oct 2016
  • Barcelona, Spain
  • Internship
  • Support to the team that coordinates front-end projects of MANGO’s online shop in the following tasks: definition, management and monitoring of digital projects as well as supervising projects with the internal/external teams: user experience, design, content, programming, layout testing and suppliers. Project monitoring: prioritize, detail next steps and coordinate teams’ tasks’ in order to fulfill timings.

2014

Account Executive

McCann

Jul 2014 - Oct 2014
  • Barcelona, Spain
  • Internship
  • Internship in the Account Services Department: daily contact with clients (Nestlé: Nesquik and Maggi, Zurich, Bacardi), briefing elaboration for creative and interactive team, competition analysis, communications project management (online and offline). Also helped with merchandising products and budget planning and billing.

2014

Sales Marketing Manager

Bodega J.Miquel Jané (Winery)

Mar 2014 - Jun 2014
  • Barcelona, Spain
  • Internship
  • Helped the Wine Tourism Department, the online shop and managed the company’s website and social networks. Negotiated with events agencies and "gift boxes" companies in order to appear at their catalogues.

2013

Jul 2013 - Sep 2013
  • 17600 Figueres, Girona, Spain
  • Full Time
  • Sales assistant, customer service, database management and creation of a virtual company’s profile through social networks. Helping to manage relationships with brands as Swarovski, Luxenter, Labruixeta, Pertegaz or Victorio & Lucchino.

Education

2017

Postgraduate in Marketing and Communication in Fashion and Luxury

Universidad Complutense de Madrid

Oct 2016 - Jun 2017
  • Madrid, Spain
  • Postgraduate in Marketing and Communication in Fashion and Luxury

2013

International Exchange during the Bachelor's Degree in International Business and Marketing.

Haskayne Business School - University of Calgary

Sep 2013 - Dec 2013
  • Calgary, Canada
  • International Exchange during the Bachelor's Degree in International Business and Marketing.

2015

Bachelor's Degree in International Business and Marketing

ESCI - Universitat Pompeu Fabra

Sep 2011 - Jun 2015
  • Barcelona, Spain
  • Bachelor's Degree in International Business and Marketing