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- Conceptually designed collaterals for corporate communication such as annual reports or brochures for several companies such as TIPS, MetLife, Anant Raj Estates, GE Shipping, Bliss Pharma, SAIL, Datamatics, Essel Propacks, Dogspot.in, - Responsible for the initial brand christening and identity for Papajaani, Dogspot.in,
-Prepared design documents for various companies: -Branded a coaching package for MaxLife Insurance -Developed content for training for Discovery Communications, Sap Labs, Vodafone, RDM, Ericsson bangladesh, WHO, Aviva Life Insurance -Facilitated an outbound team building training for over 200 employees at DSCL, TERI, MTS -Maintained quality standards of documents and proposals going out of Holistic
-Developed an in-depth understanding of corporate communications and the advertising industry -Worked extensively on designing, planning and implementation of promotion strategies for Chevrolet Beat -Evaluated market competition for the Beat by undertaking competitor benchmarking analysis of cars in the hatchback category such as Ford Figo and Maruti A Star -Supplemented market research by following daily newspaper articles and comparisons between hatchback cars -Prepared a detailed power point presentation showcasing the comparative analysis -Assisted in the opening and inauguration of the first Wieden + Kennedy art gallery in India
Expanding my knowledge of Visual communication by being exposed to design principles, research methodologies and theory, through visual language, typography, colour and information design.
Certificate course for Creative Graphic Design
This course made me think about society in terms of its constitutive principles, organization and institutions. It introduced me to the historical emergence of the discipline, its theoretical orientations and initiated a sociological examination of India