I'm an independent art director, designer & illustrator with a warm, playful, expressive style. I collaborate on brand strategy, identities, publications & editorial illustrations, events, packaging, portraits, patterns & lettering projects. Select clients include the ABC, triple j, Lorde, Reach Out, Neil Finn & Paul Kelly, The Mushroom Group & MusicNSW. Published in CURVY #8. A tragic plant-lady, water-baby, book & dog-rescuer. I live next to the ocean, amongst the trees in south-east Australia
Projects
- Summer Sounds Festival IdentityIn 2017, Four Winds hosted a boutique mini-festival, Summer Sounds, to celebrate traditional and contemporary music in the beautiful surrounds of its stunning site near Bermagui, on the South Coast of New South Wales. For one day only, fresh voices representing emerging sounds from our own backyard shared the stage with international visiting artists in an all day celebration of rhythms that coincides with the peak of Bermagui’s high holiday season. The one-off program, curated by producer Frank
- triple j Annual, 2014triple j’s annual magazine is a celebration of the year’s best bits in music and all things triple j – wrapped up in to a bold, fun, beautiful, irreverent package of 124 pages. Filled with things throughout the year that mattered most to triple j listeners, the Annual contains features penned by much-loved station presenters, coverage on the year's hottest names in music, comedy-gold, jaw-dropping photography and art that makes for a coffee-table must-have. The magazine's cover, a collaboration
Work history
S
S
Designer, Illustrator & Art DirectorSelf Employed
AustraliaFreelance
A short list of clients include Australian Associated Press, ABC Magazines, triple j, Neil Finn/Paul Kelly, Lorde, Mushroom Group/The Harbour Agency, ReachOut.com, Young & Well CRC, MusicNSW, Arts Training NSW, Umbrella Music, Four Winds Festival, Showreal Films, Australian Music Industry Network, Screen Illawarra South East, Wild Ground, Propelled Pictures, Grow Yourself Up
Notable projects have included —
› Working with the ABC as Art Director/Designer for iconic radio station, triple j on their annual magazine publication — 2014, 2015 & 2016
› Working with Propelled Pictures, an aerial photography company helping to shape all communication and direction of the brand, along with the rollout of the visual identity
› Rebranding Australia’s ReachOut.com — A case study can be read here: www.seamstress.net.au/case-study-reachout-com
› Working with producer Frank Madrid on the visual identity for Summer Sounds, a boutique music festival initiated in 2016 on the south coast of NSW
› Creative direction, design and illustration for non-profit MusicNSW’s 190pp publication called ‘DIY Gigs’. An easy to read, inspirational and educational resource for young people
› Shaping the identity of high-profile publications for the Young and Well CRC — a government-based research centre, focused on young people’s mental health and wellbeing — that speaks directly to policy-makers, professionals and the general public
Skills
- Art Direction
- Brand Strategy
- Packaging Design
- Brand Identity
- Music Artwork
- Publication Design
- Hand Lettering
- Illustration
- Event Branding
Education
B
B
Advanced Diploma in Visual CommunicationBilly Blue College of Design
Sydney, Australia