I have five years experience within fashion editorial with a focus on digital and social-savvy content. I'm currently the associate editor at international menswear website FashionBeans, which receives 15m monthly page views, as well as founder of women's lifestyle site Our Daily Thread. I graduated from Sheffield University with a BA in English & Psycholinguistics in 2012. And I am sometimes on the telly talking about clothes.Locked Pro Plan feature
With 15m page views, 12.5m sessions and 11.5m uniques a month, FB is one of the world's biggest style websites. I am primarily responsible for editorial content around menswear and reporting on fashion news, as well as advertorial and sponsored content in partnership with some of the world's biggest fashion brands.
Responsible for digital content for various international fashion houses and clients. Responsibilities include features writing, blogging, social media and video content focussing on style news, new season collection, event coverage and trends, as well as project management of digital campaigns and always-on content.
Working in the press department, helping to launch new releases on the digital side and organising in-store events for high profile releases.
Responsible for social media for the team as well as attending gigs of potential new signings and collating press coverage of existing acts such as Beyonce, Adele, Lana Del Rey, Bjork and Jessie J.
Responsible for digital content for various international brands including Next, Sky, Tesco Mobile. I was part of the Dadi Award Grand Prix winning team on the Tesco Mobile #nojoke campaign, as well as working with 6000 bloggers on the Next Blogger Network and curating and project managing social media campaigns. Responsibilities include features writing, blogging and social media campaign ideation and execution.
Whilst on my summer break from university, I helped launch Sophy Robson's 'Nailporn' brand, working primarily with Vogue and Chanel on their Fashion's Night Out event.
DADI Award for Tesco Mobile http://www.thedrum.com/news/2014/10/02/dadi-awards-2014-winners-jam-and-tesco-mobile-scoop-grand-prix-nojoke-campaign-and